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# Playful Punk Editorials
The Ones 2 Watch `Seriously Suzi` Feature is Lensed by Phil Dunlop

By Jana Pijak | Published 2015-08-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/phil-dunlop
References: [theones2watch](http://theones2watch.com/editorial/women/23816/)

Photographer Phil Dunlop captures `Seriously Suzi,`an editorial that is captured for fashion platform The Ones 2 Watch. The edgy website is known for its signature aesthetic -- one that embraces conceptual and bold styling -- and delivers with its latest punk portrait series.

Model Suzi Leenaars stars in the editorial and dons a wardrobe that is rocker-themed. Channeling a grown-up punk, Suzi poses in a black and white wardrobe that is simplistic and effortlessly cool. Opting for comfortable jean and t-shirt combinations, the model styles herself and poses in her very own wardrobe.

Featuring a set of playful portraits, `Seriously Suzi`is an homage to the punk rock movement`s effortlessly cool and rebellious fashions and is a shoot that celebrate`s fashion`s recent nostalgic revival.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 72% | Activity: 49% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Edgy Fashion Editorials:** Disruptive innovation opportunity: Embrace bold and unconventional styling in fashion photography to appeal to a younger and more rebellious demographic.
- **Nostalgic Fashion Revival:** Disruptive innovation opportunity: Tap into the growing market demand for nostalgic fashion trends and create unique and modern interpretations of iconic styles from the past.
- **Self-styled Fashion Shoots:** Disruptive innovation opportunity: Encourage self-expression and personal style by showcasing models who style themselves and incorporate their own wardrobes into fashion editorials.

### Who This Affects Most

- **Fashion Photography:** Disruptive innovation opportunity: Experiment with unconventional and edgy concepts in fashion photography to capture the attention of fashion-forward brands and publications.
- **Fashion Retail:** Disruptive innovation opportunity: Create a market niche by offering nostalgic and punk-inspired fashion collections that cater to consumers seeking unique and rebellious styles.
- **Fashion Editorials:** Disruptive innovation opportunity: Collaborate with models and influencers who have a strong personal style to create self-styled fashion shoots that resonate with younger audiences.

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