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# People Analytics Trends
Phenom Acquired Included To Add Agentic People Analytics

By Colin Smith | Written with AI assistance | Published 2026-02-09 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/phenom-included-acquisition
References: [aibusiness](https://aibusiness.com/agentic-ai/phenom-s-acquisition-ai-automation-work)

![People Analytics Trends](https://cdn.trendhunterstatic.com/thumbs/599/phenom-included-acquisition.jpeg)

[Phenom](https://www.trendhunter.com/trends/phenom) acquired Included, an AI-native agentic people analytics platform, to extend its HR tech offerings, featuring [agentic infrastructure](https://www.trendhunter.com/trends/sapio-agents) designed to surface workforce deployment insights. The deal was announced as Phenom positioned the tech to help HR teams navigate a shifting labor market.

Included’s platform converts people data into actionable workforce intelligence, with tools intended to identify which tasks can be automated, augmented or kept manual. Phenom said it will integrate these analytics into hiring and talent workflows to improve candidate, employee and manager experiences. The offering targets frontline recruiting and knowledge-worker workflows differently based on job type and location.

For employers and HR leaders this matters because deeper analytics can guide redeployment, reskilling and productivity improvements while clarifying where AI supplements versus replaces tasks. The move reflects a broader trend toward using people analytics to manage the ‘reset of work.’

Image Credit: Phenom

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 68% | Activity: 74% | Freshness: 63%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai)

## Key Themes

### Key Themes Behind This Trend

- **Agentic People Analytics:** Agentic people analytics is transforming HR tech by providing deeper insights for workforce deployment and decision-making.
- **AI-augmented Task Management:** AI-driven task management tools are emerging to differentiate between tasks that can be automated, augmented, or left for manual handling.
- **Workplace Reskilling Revolution:** The integration of advanced analytics in HR is catalyzing a reskilling revolution, helping industries adapt to the evolving labor market.

### Where This Applies

- **HR Technology:** HR technology is rapidly evolving with the integration of AI and analytics to enhance recruiting, talent management, and employee experience.
- **Workforce Analytics:** The workforce analytics industry is leveraging AI-native platforms to provide actionable insights for optimizing employee productivity and engagement.
- **Talent Management Solutions:** Talent management solutions are becoming increasingly sophisticated, focusing on data-driven approaches to improve hiring and workforce efficiency.

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