# Charcoal Powder-Infused Drinks Starbucks' Phantom Frappuccino is a Delightfully Spooky Drink By Katherine Pendrill | Published 2019-10-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/phantom-frappuccino References: [bustle](https://www.bustle.com/p/starbucks-phantom-frappuccino-is-black-with-green-slime-19253694) & [insider](https://www.insider.com/starbucks-launches-black-vegan-phantom-frappuccino-halloween-europe-limited-edition-2019-10?utm_content=bufferdad37&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer-insider-twitter) Just ahead of Halloween, [Starbucks](https://www.trendhunter.com/trends/mera-meera-frappuccino) has debuted the new Phantom Frappuccino in select European markets. The new Phantom Frappuccino is a limited-edition drink available from October 26 to 31. The drink is one of Starbucks' darkest creations yet, and is made from a combination of coconut milk, mango and pineapple essence, and Starbucks crème Frappuccino syrup. The dark black drink is then topped with a dark coconut whipped cream, which is made from coconut milk and black charcoal powder. The whole thing is then infused with a bright green lime drizzle made of spirulina extract, charcoal powder, lime juice and lemon juice. Just like a ghost sighting, this [new Frappuccino](https://www.trendhunter.com/trends/frappuccino-blended-beverages) will be gone before you know it. Image Credit: *Starbucks.* ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 45% | Activity: 62% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Charcoal Powder-infused Beverages:** There is an opportunity for the beverage industry to innovate by incorporating activated charcoal into their products to attract consumers looking for unique and health-conscious options. - **Holiday-themed Limited-edition Drinks:** Creating holiday-themed beverages that are only available for a limited time generates excitement among consumers and encourages repeat visits. - **Coconut Milk-based Beverages:** There is a market for plant-based and dairy-free alternatives in the beverage industry, opening up opportunities for innovation in beverages made with coconut milk. ### Industries Being Reshaped - **Food and Beverage Industry:** Incorporating creatively themed and unique drinks can increase customer engagement and drive foot traffic to food and beverage establishments. - **Specialty Coffee Shops:** Specialty coffee shops that embrace the trend of specialty, themed, and limited-edition drinks can appeal to a younger market and build brand loyalty. - **Healthy Beverage Market:** Incorporating activated charcoal and plant-based alternatives can help companies tap into the growing market of health-conscious consumers seeking unique and innovative options. ## Related on Trend Hunter - [Spooky Frothy Drinks](https://www.trendhunter.com/trends/black-cat-frappuccino.md) - [Magical Autumnal Cafe Drinks](https://www.trendhunter.com/trends/mera-meera-frappuccino.md) - [Sweet Potato Frappuccinos](https://www.trendhunter.com/trends/starbucks-japan-1.md) - [Film-Based Beverage Concoctions](https://www.trendhunter.com/trends/starbucks-x-wicked.md) - [Musical-Inspired Whimsical Beverages](https://www.trendhunter.com/trends/theatrical-drinks.md) - [Cola-Infused Frappuccinos](https://www.trendhunter.com/trends/cola-frappuccino.md) - [Whimsical Halloween Drinkware](https://www.trendhunter.com/trends/2025-halloween-drinkware.md) - [Blooming Color-Changing Coffees](https://www.trendhunter.com/trends/haruzora-milk-coffee-frappuccino.md) - [Halloween QSR Drinkware](https://www.trendhunter.com/trends/halloween-qsr-drinkware.md)