# Erotic Game Advertisements These Phantasm Ads Feature Naughty Boy Thoughts By Chalaine Mantha | Published 2011-02-04 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/phantasm-ads References: [adsoftheworld](http://adsoftheworld.com/media/print/phantasm_out_of_your_mind_hair) & [theoddshop.nl](http://www.theoddshop.nl/) These Phantasm ads are for a soft erotic game that is supposed to bring couples closer together. The tagline reads: "It's impossible to get her out of your mind. Phantasm. Bringing you closer than ever before." The ad was created by advertising agency The Oddshop. One of the Phantasm ads feature a man with a woman's hand coming out of his ear and holding a bra, while the other has an invisible woman playing with a man's hair. It's obvious as to what they are thinking! ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 95% | Activity: 93% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What Makes This Trend Stand Out - **Soft-erotic Gaming:** Businesses can capitalize on the growing trend of soft-erotic gaming by creating innovative games that bring couples closer together. - **Provocative Advertisements:** Advertising agencies can disrupt the market by creating provocative ads that catch consumers' attention and generate buzz. - **Intimate Experience:** There is an opportunity to disrupt the gaming industry by creating more intimate and immersive gaming experiences. ### Sectors Adopting This - **Gaming Industry:** The gaming industry can capitalize on the trend of soft-erotic gaming to create new types of games that appeal to couples. - **Advertising Industry:** The advertising industry has an opportunity to disrupt the market by creating more provocative ads that generate interest and engagement. - **Entertainment Industry:** The entertainment industry can create new experiences that are more intimate and immersive to capitalize on the growing interest in soft-erotic content. ## Related on Trend Hunter - [Downloadable Game Beer Ads](https://www.trendhunter.com/trends/stella-beer-au-naturel.md) - [Interactive Scented Billboard Ads](https://www.trendhunter.com/trends/lola-mullenlowe.md) - [Playful Billboard Campaigns](https://www.trendhunter.com/trends/dreamies-treats.md) - [Gaming Ads-Inspired Video Games](https://www.trendhunter.com/trends/those-games.md) - [Humorous Mens Fragrance Campaigns](https://www.trendhunter.com/trends/axe-campaign.md) - [Sound-Focused Ice Cream Ads](https://www.trendhunter.com/trends/magnum-ice-cream-ads.md) - [Gamified Scent Marketing Experiences](https://www.trendhunter.com/trends/grab-the-sweet.md) - [Ice Cream Popsicle Campaigns](https://www.trendhunter.com/trends/devoured-campaign.md) - [Chess-Inspired Fragrances](https://www.trendhunter.com/trends/mind-games-soulmate-collection.md)