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# Compelling Phablet Phones
The ZTE Zmax Pro Offers Incredible Features At a Low Price

By Rahul Kalvapalle | Published 2016-07-20 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/phablet-phone
References: [engadget](https://www.engadget.com/2016/07/18/zte-zmax-pro-release/) & [gsmarena](http://www.gsmarena.com/zte_zmax_pro-8096.php)

Phablet phones, devices that feature a screen size that sits in between that of a smartphone and tablet, have been all the rage in recent years -- however the format is now being taken to a completely different level by [ZTE](https://www.trendhunter.com/trends/red-magic-8-pro), with the introduction of the Zmax Pro.

What makes this phablet phone stand out in the crowd is the fact that it costs only $99 but offers a plethora of features that are associated with devices that are far more expensive. The ZTE Zmax Pro happens to come powered by an octa-core Snapdragon 617 CPU that works in conjunction with 2 GB of RAM as well as 32 GB of storage space. The device even comes with a fingerprint sensor and a copper-accented camera.

This phablet phone proves that ZTE is prepared to throw down the gauntlet to its competitors by offering customers a wonderfully feature-filled phone at an [affordable price](https://www.trendhunter.com/trends/tcl-k32-smartphone).

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 38% | Activity: 38% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Affordable Phablet Phones:** The ZTE Zmax Pro demonstrates the trend of offering feature-filled phablet phones at a low price.
- **Octa-core Processors:** The use of an octa-core Snapdragon 617 CPU in the ZTE Zmax Pro highlights the trend of powerful processors becoming more accessible in affordable smartphones.
- **Fingerprint Sensor Integration:** The inclusion of a fingerprint sensor in the ZTE Zmax Pro showcases the trend of biometric security features becoming more common in budget-friendly smartphones.

### Sectors Adopting This

- **Smartphone Manufacturing:** The introduction of the ZTE Zmax Pro indicates a disruptive innovation opportunity for smartphone manufacturers to create similar feature-packed but affordable devices.
- **Mobile Networking:** The demand for affordable phablet phones like the ZTE Zmax Pro presents an opportunity for mobile network providers to cater to a larger customer base looking to purchase budget-friendly devices.
- **Mobile Accessories:** The increasing popularity of phablet phones like the ZTE Zmax Pro creates an opportunity for mobile accessory manufacturers to develop accessories specifically designed for larger-screen smartphones.

## Related on Trend Hunter

- [High-Performance Gaming Phones](https://www.trendhunter.com/trends/red-magic-8-pro.md)
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- [Gaming-Ready Smartphone Models](https://www.trendhunter.com/trends/zte-nubia-red-magic-8-pro.md)
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- [High-Speed Gaming Smartphones](https://www.trendhunter.com/trends/find-x5-pro.md)
- [Transforming Productivity Smartphones](https://www.trendhunter.com/trends/samsung-galaxy-z-fold5.md)
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- [Ultra-Affordable Name-Brand Phones](https://www.trendhunter.com/trends/htc-wildfire-e5-plus.md)
