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# NASA-Celebrating Sneakers
These PF Flyers x Heddels Sneakers Commemorate the Space Program

By Michael Hemsworth | Published 2018-02-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/pf-flyers-x-heddels
References: [gearpatrol](https://gearpatrol.com/2018/02/05/heddels-pf-flyers-mercury-all-american-sneakers/) & [shop.heddels](https://shop.heddels.com/products/co-op-3-the-pf-flyers-mercury-all-american?variant=972151062548)

These [PF Flyers](https://www.trendhunter.com/trends/pf-flyers-x-story-mfg) x Heddels sneakers have been created as a collaboration piece of footwear that celebrates the 60th anniversary of [Project Mercury](https://www.trendhunter.com/trends/lets-dive-by-ds-durga), which was [NASA's](https://www.trendhunter.com/trends/rumpl-x-nasa-original-puffy-blanket) first manned space program. Being that the astronauts on the Mercury 7 team wore PF Flyers during their training on the ground, the sneakers come as a welcome new way for space enthusiasts to live out their fandom in real life.

Called the 'Mercury All American,' the sneakers are crafted with Nomex heat-resistant material on the exterior, which is similar to what was used in original space suits. This gives the sneakers a modern yet retro aesthetic that speaks to the growing consumer interest in space travel and exploration.

Only 21 pairs of the PF Flyers x Heddels sneakers have been made and are available for $380 by lottery only.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 40% | Activity: 36% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Space-inspired Footwear:** The collaboration between PF Flyers and Heddels showcasing space-themed sneakers offers an opportunity for a disruptive innovation in the footwear industry.
- **Retro Aesthetics:** The use of Nomex heat-resistant material in the Mercury All American sneakers taps into the trend of consumers seeking nostalgic and vintage-inspired products.
- **Limited Edition Collectibles:** The creation of only 21 pairs of the PF Flyers x Heddels sneakers, available through a lottery, highlights the growing demand for limited edition and exclusive products.

### Industries Being Reshaped

- **Footwear:** The collaboration between PF Flyers and Heddels demonstrates a potential opportunity for disruption in the footwear industry by combining space-inspired designs with innovative materials.
- **Fashion:** The use of retro aesthetics in the Mercury All American sneakers reflects a disruptive innovation opportunity for the fashion industry, catering to consumers' desire for nostalgia and unique designs.
- **Collectibles:** The limited edition nature of the PF Flyers x Heddels sneakers presents a disruptive innovation opportunity within the collectibles industry, attracting collectors and enthusiasts seeking exclusive items.

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