# Spring-Stepped Sneakers The Proudly Pastel PF Flyers Spring 2010 Sumfun Shoe By Brian G Randles | Published 2010-04-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/pf-flyers-spring References: [highsnobiety](http://www.highsnobiety.com/news/2010/04/11/pf-flyers-spring-2010-sumfun-lo/) & [pfflyers](http://www.pfflyers.com/) Historic shoe brand [PF Flyers](https://www.trendhunter.com/trends/pf-flyers-x-story-mfg) is once again tapping into their historic footwear vaults. This time they set their time-traveling clocks to the year 1947 and have brought back the PF Flyers Spring Sumfun sneaker. Displaying black, natural canvas, [Sky Blue](https://www.trendhunter.com/trends/signal-blue), Kelly Green, and Navy colorways, the fair-weather kicks are perfect for all the shenanigans associated with the spring and summer. Be sure to check out the entire collection above. **Implications** - With North American sneaker designs becoming increasingly complex, consumers are becoming apathetic towards elaborately adorned shoes. In response to this public apathy, shoe companies are releasing a line of [simplistic shoes](https://www.trendhunter.com/trends/wool-cruiser-sneakers) to differentiate themselves from competitors. Corporations looking to stand out from their peers may consider simplifying product designs rather than complicating them. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 47% | Activity: 43% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Simplistic Shoe Designs:** Shoe companies are releasing a line of simplistic shoes to differentiate themselves from competitors, presenting an opportunity for corporations to simplify their own product designs. - **Historic Footwear Revival:** Historic shoe brands like PF Flyers are tapping into their archives and bringing back classic designs, indicating an opportunity to revive and re-introduce nostalgic products. - **Seasonal Colorway Releases:** Shoe brands are launching sneakers with colorways specifically designed for different seasons, suggesting an opportunity for businesses to create and market season-specific product variations. ### Industries Being Reshaped - **Footwear:** The footwear industry can explore simplified shoe designs to cater to consumer demand for minimalist and understated options. - **Fashion:** Fashion brands and designers can take inspiration from historic shoe revivals to create unique and nostalgic pieces that resonate with consumers. - **Retail:** Retailers can capitalize on the trend of seasonal colorway releases by diversifying their product offerings and providing customers with specialized options for different seasons. ## Related on Trend Hunter - [Female-Focused Sneaker Collabs](https://www.trendhunter.com/trends/pf-flyers-x-chillhouse.md) - [Utility Slip-On Sneakers](https://www.trendhunter.com/trends/grounder-slipon.md) - [Holiday-Honoring Pastel Sneakers](https://www.trendhunter.com/trends/easter-colorway-1.md) - [Pastel Easter-Ready Sneakers](https://www.trendhunter.com/trends/the-adidas-samba-og.md) - [Summer-Ready Pastel Sneakers](https://www.trendhunter.com/trends/adidas-sneakers-1.md) - [Colorful Spring-Inspired Running Socks](https://www.trendhunter.com/trends/feetures-unveiled.md) - [Retro Pastel Tonal Sneakers](https://www.trendhunter.com/trends/skyhand-shoes.md) - [Colorful Personality Sneakers](https://www.trendhunter.com/trends/wool-cruiser-sneakers.md) - [Chromatic Textile Sneaker Designs](https://www.trendhunter.com/trends/sunnei-x-camper-pelotissima-collection.md)