# Off-Road Camping Vehicles The Peugeot Rifter 4x4 Keeps You Prepared for Rural Territories By Michael Hemsworth | Published 2018-02-23 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/peugeot-rifter-4x4 References: [blessthisstuff](https://www.blessthisstuff.com/stuff/vehicles/cars/peugeot-rifter-4x4/) & [peugeot](http://www.peugeot.com/en) The desire to get out and explore is rising amongst urban consumers who are looking for alternative ways to spend vacation time, which is seeing new solutions like the [Peugeot](https://www.trendhunter.com/trends/nomadic-office) Rifter 4x4 vehicle come tome to the market. The vehicle is built for off-roading and overlanding, and features ample space for passengers and gear when heading out into the wilderness. The vehicle is outfitted with a roof tent, fog lights, BF Goodrich all-terrain tires and a 300W curved LED lights strip to keep things illuminated when the sun sets. The unit also features the Peugeot eM02 FS Powertube mountain bike that will provide powered transportation when deviating from the beaten path. The Peugeot Rifter 4x4 vehicle is outfitted with modern technology in the cabin to keep drivers connected to their favorite media and essential controls. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 60% | Activity: 58% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Rural Exploration:** The rising desire to explore rural territories presents opportunities for innovative off-road camping vehicles like the Peugeot Rifter 4x4. - **Alternative Vacationing:** Urban consumers seeking alternative ways to spend vacation time opens up a market for off-road camping vehicles that cater to adventurous travelers. - **Connected Off-roading:** The integration of modern technology in off-road camping vehicles, like the Peugeot Rifter 4x4, allows for a connected and immersive experience for the drivers. ### Who This Affects Most - **Automotive:** The off-road camping vehicle market within the automotive industry is ripe for innovative solutions like the Peugeot Rifter 4x4. - **Outdoor Recreation:** The increasing interest in exploring rural territories opens up opportunities in the outdoor recreation industry for off-road camping vehicles that cater to adventure enthusiasts. - **Technology:** The integration of modern technology in off-road camping vehicles, such as connectivity features, presents disruptive innovation opportunities in the technology industry. ## Related on Trend Hunter - [Modular Camping-Friendly SUVs](https://www.trendhunter.com/trends/dacia-duster-4x4.md) - [Concept-Inspired Camper Vans](https://www.trendhunter.com/trends/offroad-camper-van.md) - [Duplex-Style Camper Vans](https://www.trendhunter.com/trends/alphavan-off-grid-4x4.md) - [Ruggedized Teardrop Trailers](https://www.trendhunter.com/trends/teardrop-trailers.md) - [Off-Grid Exploration Trucks](https://www.trendhunter.com/trends/bedrock-xt2.md) - [Oversized Overlanding Vehicles](https://www.trendhunter.com/trends/earthroamer-sx.md) - [Extreme Overlanding SUVs](https://www.trendhunter.com/trends/isuzu-basecamp-at35.md) - [Ruggedized Retro Van Designs](https://www.trendhunter.com/trends/ford-e350-camper-van.md) - [Transforming Camp Vehicles](https://www.trendhunter.com/trends/elo-concept.md)