# Petting Booth Pop-Ups ManyPets & Pets As Therapy Provide Stress Relief in the City By Laura McQuarrie | Published 2022-09-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/petting-booth References: [famouscampaigns](https://www.famouscampaigns.com/2022/09/manypets-launches-pop-up-petting-booth-to-relieve-stress/?utm_source=feedly&utm_medium=rss&utm_campaign=manypets-launches-pop-up-petting-booth-to-relieve-stress) & [petsastherapy.org](https://petsastherapy.org/)  Insurance brand ManyPets teamed up with [Pets As Therapy](https://www.trendhunter.com/trends/pets-at-home-1) to create a [petting booth pop-up](https://www.trendhunter.com/trends/royal-canin-cafe-frenchie) in the city to provide much-needed [stress relief](https://www.trendhunter.com/trends/the-gentle-barn) to busy people. The setup at King’s Cross promises to welcome passersby and give people the chance to unwind with therapy dogs. All the while, the pop-up will help to raise awareness and donations for Pets As Therapy, the UK charity that provides therapeutic pet visits to hospitals, care homes and schools. The creation of this pop-up petting booth was inspired by a ManyPets survey that found cuddling and stroking a pet was the most popular "stress-busting activity" in the UK, with 40% of survey participants reporting it was beneficial for soothing their nerves. On-site, people can measure their heart rate before and after petting the dogs to see and experience the physiologically calming effect of pets for themselves. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 74% | Activity: 81% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What Makes This Trend Stand Out - **Pop-up Therapy Pets:** Creating pop-up petting booths in public places for a stress-busting activity and raising awareness for therapeutic pet visits. - **Animal-assisted Therapy:** Integrating therapy animals in hospitals, care homes, and schools to aid in healing and stress reduction. - **Pet-friendly Workplaces:** Encouraging pet ownership and integration of therapy animals in the workplace to improve mental health and productivity. ### Sectors Adopting This - **Healthcare:** Integrating the use of therapy animals in hospitals and care homes as a means of improving mental health. - **Education:** Establishing programs that use therapy animals to help students with anxiety and stress reduction. - **Insurance:** Partnering with pet-related charities to raise awareness for the benefits of pet ownership and animal therapy. ## Related on Trend Hunter - [Comforting Financial Pop-Ups](https://www.trendhunter.com/trends/experian.md) - [Pet-and-Owner Salons](https://www.trendhunter.com/trends/short-bark-and-sides.md) - [Idyllic Pet Pop-Ups](https://www.trendhunter.com/trends/the-best-pet-house-ever.md) - [Dog-Friendly Dating Pop-Ups](https://www.trendhunter.com/trends/dog-friendly-dating.md) - [Immersive Cat Lover Pop-Ups](https://www.trendhunter.com/trends/whiskas-purradise.md) - [Pop-Up Pet Screenings](https://www.trendhunter.com/trends/lamph-posts.md) - [Dog-Friendly Cafe Experiences](https://www.trendhunter.com/trends/snow-pawttage.md) - [Pop-Up Dog Parks](https://www.trendhunter.com/trends/unleashed-dog-park.md) - [Anxiety-Alleviating Animal Experiences](https://www.trendhunter.com/trends/the-gentle-barn.md)