# Savory Soft-Format Cheeses Petite Garlic & Pepper Marries French Tradition and Californian Vibes By Laura McQuarrie | Published 2024-01-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/petite-garlic-pepper References: [specialtyfood](https://www.specialtyfood.com/news/article/marin-french-cheese-co-presents-new-soft-format-brie-at-the-2024-winter-fancy-food-show-127859/) & [marinfrenchcheese](https://marinfrenchcheese.com/cheese-collections/petite-garlic-pepper/)  Petite Garlic & Pepper is the newest release from [Marin French Cheese Co.](https://www.trendhunter.com/trends/ash-coated-brie), the United States' oldest cheese company based in Marin County in Northern California, and it's a rich and buttery treat that's set to be showcased at the 2024 Winter Fancy Food Show in Las Vegas. The all-new Petite Garlic & Pepper is a unique, aromatic [triple crème](https://www.trendhunter.com/trends/prsident-creamy-brie-with-truffles) with a distinct inspiration. "This cheese was inspired by the French Gaperon, a fresh cheese that’s traditionally made in the Auvergne region," said Bonnie Kaufman, Associate Brand Manager of Marin French Cheese Co., "We couldn’t think of a better way to add to our line than crafting a Petite that’s inspired by a beloved French cheese, but tweaked to fit our production process and infused with a distinct, Northern California vibe.” ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 21% | Activity: 31% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Savory Soft-format Cheeses:** The introduction of Petite Garlic & Pepper showcases the trend of savory soft-format cheeses in the US market. - **Aromatic Triple Crème:** Marin French Cheese Co.'s creation of Petite Garlic & Pepper taps into the trend of aromatic triple crème cheeses, catering to cheese lovers seeking rich and buttery flavors. - **Regional Inspiration and Localization:** The infusion of a distinct Northern California vibe in Petite Garlic & Pepper highlights the trend of incorporating regional inspiration and localization into new cheese creations. ### Industries Being Reshaped - **Cheese Manufacturing:** The introduction of Petite Garlic & Pepper by Marin French Cheese Co. showcases potential disruptive innovation opportunities in the cheese manufacturing industry. - **Specialty Food and Cheese Retail:** The trend of savory soft-format cheeses like Petite Garlic & Pepper presents disruptive innovation opportunities for specialty food and cheese retail businesses looking to meet the evolving tastes of consumers. - **Food Trade Shows and Exhibitions:** The upcoming showcase of Petite Garlic & Pepper at the 2024 Winter Fancy Food Show in Las Vegas provides opportunities for disruptive innovation in the food trade show and exhibition industry, as companies seek to impress attendees with unique flavors and products. ## Related on Trend Hunter - [Ash-Coated Cheeses](https://www.trendhunter.com/trends/ash-coated-brie.md) - [Creamy Umami Cheese Products](https://www.trendhunter.com/trends/boursin-rosemary-black-garlic.md) - [Truffle Goat Cheeses](https://www.trendhunter.com/trends/truffle-goat-cheese.md) - [Mediterranean Goat Cheeses](https://www.trendhunter.com/trends/fresh-goat-cheese.md) - [Piquant Goat Cheeses](https://www.trendhunter.com/trends/mango-habanero-fresh-goat-cheese.md) - [Creamy Goat Cheese Varieties](https://www.trendhunter.com/trends/laura-chenel.md) - [Spreadable Flavored Goat Cheeses](https://www.trendhunter.com/trends/cervelle-de-canut.md) - [Triple Pepper French Cheeses](https://www.trendhunter.com/trends/fromage-pav-red-chili-pepper.md) - [Herb-Infused Goat Cheeses](https://www.trendhunter.com/trends/marinated-goat-cheese.md)