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# Snowbound Swimsuit Shoots
The VICE Peter Collins Spread is Aquatic Meets Winter

By Jordy E | Published 2012-04-03 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/peter-collins
References: [vice](http://www.vice.com/read/)

The ‘F*ck Winter’ VICE Magazine spread by Peter Collins showcases a group of fun-loving youngsters who somehow appear to be enjoying the snow while clad in bikinis and [retro full-piece swimsuits](https://www.trendhunter.com/trends/tyler-mcgillivary-3). Featuring the virtually anonymous models bearing the forenames of Allegra, Carmen, Fraser, Jamie and Rachel, the bunch have made [frolicking in freezing cold temperatures](https://www.trendhunter.com/trends/ski-collection-1) into a highly fashionable activity, an impressive feat that could only have been pulled off by a publication like VICE.

The models in the Peter Collins collection play up nostalgic fashion themes. Sporting [American Apparel bathing suits](https://www.trendhunter.com/trends/country-club) and vintage bracelets, the chosen ensembles for the set all pay heed to the authentic boho-chic look that has taken so many fashion houses by storm. And while this photo shoot may be a bit avant-garde, it certainly does an excellent job of capturing the attention of viewers.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 44% | Activity: 29% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Boho-chic Winter Fashion:** The Peter Collins spread showcases the fusion of winter and swimwear in a boho-chic style, presenting an opportunity for fashion brands to create unique winter collections.
- **Nostalgic Fashion Themes:** The models don retro-inspired ensembles, emphasizing the trend for nostalgic fashion themes, providing an opportunity for clothing brands to capitalize on the demand for vintage-inspired designs.
- **Outdoor Winter Activities:** The playful snowbound swimsuit shoot highlights the potential for outdoor winter activities and experiences, opening up possibilities for travel and tourism companies to offer unconventional winter adventures.

### Who This Affects Most

- **Fashion Retail:** The boho-chic winter fashion trend presents a opportunity for fashion retailers to create unique collections that combine winter and swimwear styles.
- **Jewelry and Accessories:** The emphasis on vintage bracelets in the Peter Collins collection provides an opportunity for jewelry and accessory brands to expand their offerings with retro-inspired designs.
- **Travel and Tourism:** The snowbound swimsuit shoot showcases the potential for unconventional winter experiences, encouraging travel and tourism companies to offer outdoor winter activities and adventures.

## Related on Trend Hunter

- [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md)
- [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md)
- [Summery Bikini Drops](https://www.trendhunter.com/trends/frankies-bikinis-spring-2024.md)
- [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md)
- [Luxe Après-Ski Collections](https://www.trendhunter.com/trends/veronica-beard-apres-ski.md)
- [Streetwear Label Expansions](https://www.trendhunter.com/trends/ksubi-unveils-kswim.md)
- [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md)
- [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md)
- [Men's Summer Swimwear Capsules](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler.md)
