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# Cutesy Character Art
Marco Polo's 3D Creation 'Pet Pals' Are Adorable

By Venessa Fisher | Published 2010-01-31 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/pet-pals
References: [behance.net](http://www.behance.net/david_sossella)

Artist and graphic designer David Sossella is the man behind this [adorable collection of colorful concept characters](https://www.trendhunter.com/trends/zofriends). The adorable [ducks, alligators and owls](https://www.trendhunter.com/trends/fluffee-floss) were made for the 3D animation movie 'Pet Pals - The Marco Polo's Code.'

The Italian-based animator uses bright and fun colors to make each character come alive, and how can you resist their precious and friendly little faces? Check out the adorable collection of 'Pet Pals' above.

**Implications** - Consumers gravitate towards [cute imagery](https://www.trendhunter.com/trends/care-bears-caring-cuties) because it's evocative of positive emotions, alleviating any stress they may have. Corporations looking to appeal to stress-prone consumers may consider designing products with cute graphics or design elements.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 27% | Activity: 9% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Key Themes Behind This Trend

- **Cute Imagery:** Designing products with cute graphics or design elements can appeal to stress-prone consumers.
- **Colorful Concept Characters:** Creating colorful concept characters can engage consumers and evoke positive emotions.
- **3D Animation Movies:** Producing 3D animation movies can tap into the popularity of adorable characters and attract a wide audience.

### Where This Applies

- **Graphic Design:** Graphic designers can capitalize on the demand for cute imagery in products and marketing campaigns.
- **Entertainment:** The entertainment industry can explore producing 3D animation movies with adorable characters to capture audience attention.
- **Consumer Products:** Companies in the consumer products industry can incorporate cute graphics and design elements to attract stress-prone consumers.

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