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# Stop-Motion Fireworks
PES Rings in July With Fun Edible Fanfare

By Marissa Brassfield | Published 2009-07-02 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/pes-fireworks
References: [facebook](http://www.facebook.com/ext/share.php?sid=100547826051&h=jisFm&u=aFYta&ref=nf) & [youtube](http://www.youtube.com/watch?v=7bmpFCwZbwM)

PES' 'Fireworks' was uploaded to the stop-motion master's [YouTube](https://www.trendhunter.com/trends/the-hacksmith) channel yesterday, so while we can't tell whether PES meant to honor Canada Day or Independence Day, we'll assume he meant both.

'Fireworks' by PES is a stop-motion fantasy where a fireworks show is comprised of candy corn, Peeps, Skittles, and even baby corn. Check out the video to see PES' 'Fireworks' in all its glory.

**Implications** - Edible objects are one way that businesses can appeal to consumer appetites in an upbeat way. Consumers are known to respond well to references to food, and therefore products like these [fireworks made out of candy](https://www.trendhunter.com/trends/warheads-atomic-fizz) are a great way to capture consumer intrigue.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 48% | Activity: 93% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### Key Themes Behind This Trend

- **Edible Objects:** Creating products that are both visually appealing and edible can capture consumer intrigue.
- **Consumer Appetites:** Referencing food in marketing and product designs can elicit positive responses from consumers.
- **Stop-motion Animation:** Utilizing stop-motion animation techniques can create visually captivating content for promotional purposes.

### Where This Applies

- **Food and Beverage:** The food and beverage industry can explore the creation of visually appealing and edible products to capture consumer interest.
- **Marketing and Advertising:** The marketing and advertising industry can incorporate references to food in promotional campaigns to engage consumers.
- **Animation and Film:** The animation and film industry can leverage stop-motion techniques to create visually captivating content for advertising and storytelling purposes.

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