# Non-GMO Peruvian Chips Natural Grocers Has Expanded Its Private-Label Offerings By Kalin Ned | Published 2025-04-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/peruvian-chips References: [prnewswire](https://www.prnewswire.com/news-releases/natural-grocers-expands-private-label-line-with-non-gmo-peruvian-chips-302420167.html) & [naturalgrocers](https://www.naturalgrocers.com/natural-grocers-brand-peruvian-chips?utm_source=pr&utm_medium=press-release&utm_campaign=ngbp-gr-peruvian-chips)  [Natural Grocers](https://www.trendhunter.com/trends/storebrand-tortilla-chips) recently introduced three new varieties of non-GMO Peruvian chips to its [private-label line](https://www.trendhunter.com/trends/natural-grocers-organic-soups). The chips are made from sweet potatoes, kettle-cooked potatoes, and cassava. They are crafted with minimal, [clean ingredients](https://www.trendhunter.com/trends/garden-veggie-snacks-products) and are free from artificial additives, synthetic colors, and preservatives. The inclusion of less common varieties like cassava provides a unique alternative to mainstream potato chips. Additionally, Natural Grocers ensures that its Peruvian chips are priced under the retailer's 'Always Affordable' promise to make the snack accessible to a broader audience. Natural Grocers sources its products from Peru, a country with a longstanding ban on GMOs, with the goal of protecting biodiversity and traditional farming. As such, the chips align with the retailer’s strict standards for natural and organic products. Image Credit: Natural Grocers ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 48% | Activity: 50% | Freshness: 38% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Non-gmo Snacking:** An increasing demand for non-GMO products is driving innovation in the snack food industry, providing healthier options for consumers wary of genetically modified ingredients. - **Ethnic Flavors in Snacks:** Introducing diverse flavor profiles, such as those from Peruvian cuisine, is gaining popularity and offering new taste experiences for adventurous snackers. - **Clean Label Products:** Products featuring minimal and natural ingredients are resonating with consumers looking for transparency and simplicity in what they eat. ### Industries Being Reshaped - **Organic Food Retail:** The organic food retail industry is expanding its private-label options to meet rising demands for transparency and sustainability among health-conscious consumers. - **Specialty Snack Manufacturing:** Specialty snack manufacturers are finding opportunities in developing chips from unique ingredients like cassava, appealing to niche markets and dietary preferences. - **Sustainable Agriculture Imports:** Importing non-GMO agricultural products from countries with strict biodiversity protections is aligning with increasing global sustainability and health trends. ## Related on Trend Hunter - [Store-Brand Tortilla Chips](https://www.trendhunter.com/trends/storebrand-tortilla-chips.md) - [Organic Private Label Mustards](https://www.trendhunter.com/trends/organic-mustard.md) - [Fry-Style Snack Products](https://www.trendhunter.com/trends/pipcorn-fries.md) - [Nutrient-Dense Plantain Snacks](https://www.trendhunter.com/trends/bamba-foods-plantain-chips.md) - [Seasoned Plantain Chip Debuts](https://www.trendhunter.com/trends/chiquita-1.md) - [Vegan-Friendly Nacho Crisps](https://www.trendhunter.com/trends/popchips-nacho.md) - [Crispy Clean-Label Potato Chips](https://www.trendhunter.com/trends/christies-chips.md) - [Affordable Organic Cheeses](https://www.trendhunter.com/trends/organic-cheese.md) - [Single-Source Snack Chips](https://www.trendhunter.com/trends/westons-family-farms-organic-potato-chips.md)