# Nostalgic Loungewear Catalogs PER—TIM's 'United' Collection is a Fresh Nod to the 90s By Jana Pijak | Published 2014-06-17 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pertim References: [oystermag](http://www.oystermag.com/exclusive-per-tim-united-collection) & [oystermag](http://www.oystermag.com) The PER—[TIM](https://www.trendhunter.com/trends/readytodrink-iced-coffee) 'United' collection is showcased in a vibrant catalog that is a fresh translation of 90s-inspired styling. The Melbourne-based label marries sleek and simplistic garments with their signature range of [printed loungewear pieces](https://www.trendhunter.com/trends/loungewear-and-activewear-1). While PER-TIM's solid-hued and body-conscious dresses channel 90s cult classic Clueless, their sportier pieces are clad in black and blue graphics that are reminiscent of [childhood pajamas](https://www.trendhunter.com/trends/family-pyjama-collection). The label's loungewear range is all about movement and wearability. Fusing youthful styling with incredible comfort, PER-TIM designers Bernadette and Laura create "wash-and-wear and low maintenance" looks that will have you looking your best at home. Wear the pieces to bed or when enjoying a relaxing day at home and ensure you stay comfy and stylish in case unexpected guests arrive. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 24% | Activity: 42% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### Key Themes Behind This Trend - **90s-inspired Loungewear:** Disruptive innovation opportunity: Explore new designs that combine nostalgia with modern comfort for loungewear collections. - **Vibrant Catalog Showcasing:** Disruptive innovation opportunity: Develop visually appealing digital catalogs that capture the essence of a brand's collection. - **Youthful Styling and Comfort:** Disruptive innovation opportunity: Create innovative fabrics and technologies that provide both style and comfort for loungewear attire. ### Where This Applies - **Fashion Retail:** Disruptive innovation opportunity: Integrate augmented reality (AR) technology to enhance the virtual shopping experience for loungewear fashion. - **Digital Marketing:** Disruptive innovation opportunity: Implement interactive and immersive digital marketing strategies to engage consumers with nostalgic loungewear catalogs. - **Textile Manufacturing:** Disruptive innovation opportunity: Develop sustainable and eco-friendly fabrics for loungewear that prioritize both comfort and environmental impact. ## Related on Trend Hunter - [Elevated Loungewear Lines](https://www.trendhunter.com/trends/uniqlo-loungewear.md) - [Vibrant Comfort-Forward Apparel](https://www.trendhunter.com/trends/lazy-daze-collection.md) - [Vacation-Themed Children's Sleepwear](https://www.trendhunter.com/trends/petit-lem-tropicana.md) - [Essential 90s-Inspired Activewear](https://www.trendhunter.com/trends/90sinspired-activewear.md) - [Inclusive-Forward Cheeky Pajamas](https://www.trendhunter.com/trends/homebody-sleepwear-collection.md) - [Vintage-Inspired Sleep Sets](https://www.trendhunter.com/trends/sleep-sets.md) - [Inclusive Soft-Material Sleepwear](https://www.trendhunter.com/trends/cotton-stretch-collection.md) - [Reversible Loungewear Collections](https://www.trendhunter.com/trends/holiday-sets.md) - [Colorwear Apparel Line](https://www.trendhunter.com/trends/loungewear-and-activewear-1.md)