# Customized Men's Skincare Lumin Skin Care Helps Men Build a Unique Personal Care Routine By Laura McQuarrie | Published 2020-03-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/personal-care-routine References: [themanual](https://www.themanual.com/grooming/lumin-skin-care-for-men-review/) & [luminskin](https://luminskin.com/) Lumin Skin Care is devoted to helping men uplevel their personal care routine with curated and custom product sets. Building a personalized routine begins with The Essential Duo—a Moisturizing Balm and a Charcoal Cleanser—plus a few other products based on an individual's answers to simple questions. This way, consumers are able to target their specific needs related to dryness, fine lines, dark circles or congested skin. Lumin Skin Care also offers a variety of curated sets to help men quickly and easily get the right products for their needs, including the Classic Maintenance Set, the Age Management Set, the Correction Trio Set and The Complete Collection. The latter contains all of the essentials and can be purchased for either $99 one-time or $89 as part of an ongoing subscription. Image Credit: Lumin Skin Care ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 68% | Activity: 41% | Freshness: 9% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Personalized Skincare for Men:** This trend represents an opportunity for beauty and personal care companies to develop customized skincare products and services specifically for men. - **Subscription-based Personal Care:** This trend represents an opportunity for beauty and personal care companies to offer monthly subscriptions that deliver curated and customized personal care products to their customers. - **AI-driven Skin Analysis:** This trend represents an opportunity for businesses to develop AI-powered mobile apps that analyze skin and offer product recommendations based on the unique needs of the individual. ### Who This Affects Most - **Beauty and Personal Care:** The beauty and personal care industry can leverage this trend to create and market customized personal care products and services for men. - **Subscription Services:** Subscription-based businesses can offer curated and customized personal care products to their customers and deliver them directly to their doorsteps on a monthly basis. - **Mobile App Development:** Businesses that specialize in mobile app development can create AI-powered skin analysis apps that offer personalized product recommendations. ## Related on Trend Hunter - [Masculine LED Skincare Masks](https://www.trendhunter.com/trends/lumin-luminator.md) - [Anti-Aging Men's Skincare Sets](https://www.trendhunter.com/trends/brickell-mens-products.md) - [Men-Targeted Skincare Regimes](https://www.trendhunter.com/trends/antiaging-skincare-set.md) - [Minimalist Masculine Skincare Sets](https://www.trendhunter.com/trends/skincare-routine.md) - [Simplistic Skincare Essentials](https://www.trendhunter.com/trends/gen-z-males.md) - [Two-Tone Facial Scrub Bars](https://www.trendhunter.com/trends/deep-scrub-face-bar.md) - [Masculine Hybrid Skincare Ranges](https://www.trendhunter.com/trends/enhanse-mens-skincare.md) - [Heritage-Inspired Skincare](https://www.trendhunter.com/trends/setu-personal-care.md) - [Multi-Benefit Facial Moisturizers](https://www.trendhunter.com/trends/kizen-complete-facial-moisturizer.md)