# Juice-Infused Sparkling Refreshments The Perrier & Juice Drink Range Contains No Preservatives By Michael Hemsworth | Published 2018-05-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/perrier-juice References: [conveniencestore](https://www.conveniencestore.co.uk/products/perrier-gets-fruity-with-new-juice-range/567630.article) Perrier is a brand synonymous with sparkling water, but the brand looks to expand offerings with the announcement of the new Perrier & Juice drink range for health-conscious consumers to enjoy. The drinks contain just 46 calories each and are made with a recipe that is 15% real juice and 79% sparkling mineral water, which makes them a timely offering given the expanding [sparkling water drink market](https://www.trendhunter.com/trends/sanpellegrino-ciao-limoncello). The Perrier & Juice beverages come in three flavor options including 'Peach & Cherry,' 'Strawberry & Kiwi' and '[Pineapple & Mango](https://www.trendhunter.com/trends/lacroix-pineapple-coconut),' and contain no preservatives. This makes them a refreshing new option for consumers to try out when looking for an alternative drink to enjoy in place of traditional soda or juices. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 71% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Sparkling Water Drink Market Expansion:** Opportunity for companies to tap into the growing demand for sparkling water drinks by offering new and innovative flavor combinations. - **Health-conscious Beverage Options:** Potential for companies to develop low-calorie, juice-infused beverages that cater to health-conscious consumers looking for refreshing alternatives to soda and juices. - **Preservative-free Beverage Trend:** Disruptive innovation opportunity to create preservative-free drinks that appeal to consumers seeking clean label products. ### Industries Being Reshaped - **Beverage Industry:** Opportunity for beverage companies to diversify their product lines and capitalize on the growing demand for healthy and flavorful drinks. - **Flavoring and Extract Manufacturing Industry:** Potential for flavoring and extract manufacturers to collaborate with beverage companies to develop new and unique flavor combinations for juice-infused sparkling beverages. - **Packaging Industry:** Opportunity to innovate and produce eco-friendly packaging solutions for preservative-free beverages, aligning with the growing sustainability trend in the beverage industry. ## Related on Trend Hunter - [Fruit-Forward Prebiotic Drinks](https://www.trendhunter.com/trends/maison-perrier-french-kiss.md) - [Cocktail-Inspired Non-Alcoholic Alternatives](https://www.trendhunter.com/trends/maison-perrier-chic-sparkling-beverage.md) - [Sparkling Sicilian Refreshment Ranges](https://www.trendhunter.com/trends/sanpellegrino-ciao.md) - [Fruit Juice-Sweetened Sodas](https://www.trendhunter.com/trends/sanpellegrino-zero-added-sugar.md) - [Bubbly Low-Calorie Mocktails](https://www.trendhunter.com/trends/maison-perrier-chic.md) - [Sensory Sparkling Water Campaigns](https://www.trendhunter.com/trends/perrier-feel-the-flavor.md) - [Cold-Pressed Wellness Juices](https://www.trendhunter.com/trends/sparkling-wellness-refreshers.md) - [Low-Sugar Italian Sparkling Drinks](https://www.trendhunter.com/trends/italian-sparkling-drinks.md) - [Effervescent Pressed Fruit Refreshments](https://www.trendhunter.com/trends/cawston-press-sparkling-water.md)