# Mediterranean-Inspired Lagers Peroni Nastro Azzuro Stile Capri Has a Refreshing, Summery Flavor By Michael Hemsworth | Published 2023-03-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/peroni-nastro-azzuro-stile-capri References: [foodbev](https://www.foodbev.com/news/asahi-introduces-mediterranean-inspired-peroni-lager/) & [asahisuperdry](https://www.asahisuperdry.com/age-gate/?s=1)  The [Peroni Nastro](https://www.trendhunter.com/trends/peroni-nastro-azzurro-gold-bottle) [Azzuro Stile Capri](https://www.trendhunter.com/trends/peroni-nastro-azzuro-stile) lager is a new beer being launched in Europe for consumers to enjoy this summer as a refreshing, low-ABV libation. The beer is brewed with Italian lemon zest along with olive leaf extract to prioritize a refreshing profile that's lower in bitterness and with forward citrus notes. The beer is packaged in clear bottles to further showcase the golden profile of the drink and features a 4.2% ABV that's more suited towards consumers looking to leisurely sip. Head Brewer at [Birra Peroni](https://www.trendhunter.com/trends/birra-moretti-sale-di-mare) Claudio Costa commented on the new Peroni Nastro Azzuro Stile Capri lager saying, "Alongside a team of expert brewers, we were able to create an easy-drinking, low bitterness and super refreshing beer with an unmistakable character and a touch of Italian style. Brewed with fresh notes of sun-soaked lemons and olive leaf, it is lightly aromatic and uniquely uplifting, like the sea breeze on Italy’s iconic coastline.” ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 52% | Activity: 71% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Mediterranean-inspired Beverages:** Opportunity to create refreshing, low-ABV beverages inspired by flavors of the Mediterranean region. - **Clear Bottled Packaging:** Opportunity for clear bottled packaging to showcase the appearance and color of the beverage. - **Low-bitterness Beers:** Opportunity for low-bitterness beers that prioritize refreshing citrus notes. ### Industries Being Reshaped - **Brewing Industry:** Brewers can experiment with Mediterranean-inspired ingredients and low-ABV profiles to create refreshing beverage options for consumers. - **Beverage Packaging Industry:** Opportunity for the development of clear bottle packaging options to showcase the appearance and color of the beverage. - **Hospitality Industry:** Restaurants and bars can offer a variety of low-ABV beer options to appeal to consumers looking for leisurely sipping reminiscent of the Mediterranean lifestyle. ## Related on Trend Hunter - [Premium Mediterranean Lagers](https://www.trendhunter.com/trends/peroni-nastro-azzuro-stile.md) - [Crisp Non-Alcoholic Lagers](https://www.trendhunter.com/trends/nonalcoholic-lagers.md) - [Icy Italian Beer Refreshments](https://www.trendhunter.com/trends/peroni-italian-beer-ice.md) - [Crisp Italian-Style Pilsners](https://www.trendhunter.com/trends/italianstyle-pilsner.md) - [Sicilian Salt-Infused Beers](https://www.trendhunter.com/trends/birra-moretti-sale-di-mare.md) - [Zesty Mexican-Style Lagers](https://www.trendhunter.com/trends/zesty-mexicanstyle-lager.md) - [Sicilian Sea Salt Beers](https://www.trendhunter.com/trends/birra-moretti-1.md) - [Limited-Edition Gold Bottles](https://www.trendhunter.com/trends/peroni-nastro-azzurro-gold-bottle.md) - [Effervescent Blonde Lagers](https://www.trendhunter.com/trends/blonde-lager.md)