# Period-Proof Undergarments The Knixteen Undergarments Aim to Destigmatize Menstruation By Mary Van Puymbroeck | Published 2017-07-12 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/periodproof-undergarment References: [brit.co](https://www.brit.co/knixwears-teen-line-end-period-stigma-among-youth/) & [knixteen](https://www.knixteen.com/) Knixteen's period-proof undergarments introduce a collection of leak-preventing underwear designed specifically for teens. Knixteen's parent company, 'Knixwear,' is a Toronto-based startup that has expanded its range to include products specifically developed for teens. According to Knixwear's founder and CEO Joanna Griffiths, "The decision to expand into a youth-based line came from listening to our customers and hearing repeatedly that they wished that leak-proof underwear existed when they were young." The Knixteen period-proof undergarments are made out a soft, performance fabric and feature the patented leak-proof technology that distinguishes Knixwear from other products. A carbon cotton layer has been added inside the fabric that makes the panties quick-drying and moisture-wicking. Available in bikini or boy-cut styles, the Knixteen panties come in a zipped case that can be re-purposed however the users likes. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 23% | Activity: 61% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What's Driving This Trend - **Period-proof Undergarments for Teens:** Opportunity for companies to develop innovative, leak-preventing underwear specifically designed for teenagers. - **Expansion of Knixwear Into Youth Market:** Opportunity for companies to expand their product lines to include youth-based undergarments and tap into this growing market. - **Leak-proof Technology in Underwear:** Opportunity for companies to integrate leak-proof technology into their underwear products to provide added value and functionality. ### Who This Affects Most - **Apparel:** Opportunity for apparel companies to create and market period-proof undergarments for teens. - **Startups:** Opportunity for startups to enter the youth undergarment market and offer innovative solutions to address the needs of teenagers. - **Textile Manufacturing:** Opportunity for textile manufacturers to develop and produce performance fabrics with leak-proof technology for underwear. ## Related on Trend Hunter - [Teen Menstrual Underwear](https://www.trendhunter.com/trends/awwa-period-care.md) - [Leakproof Swimwear Collections](https://www.trendhunter.com/trends/swimwear-collections.md) - [Leakproof Period Undergarments](https://www.trendhunter.com/trends/thinx.md) - [Breakthrough Menstruation Undergarments](https://www.trendhunter.com/trends/step-one-period-underwear.md) - [Body-Safe Menstrual Panties](https://www.trendhunter.com/trends/intimina.md) - [Leak-Proof Intimate Collections](https://www.trendhunter.com/trends/knix-2.md) - [Menstrual Product-Celebrating Jeans](https://www.trendhunter.com/trends/u-by-kotex-maximalism-jeans.md) - [Valentine's-Inspired Period Panties](https://www.trendhunter.com/trends/modibodi.md) - [Humorous Period Care Campaigns](https://www.trendhunter.com/trends/period-underwear-1.md)