# Menstrual Smart Jewelry The Limited Edition Leaf From Bellabeat is a Health and Period Tracker By Alyson Wyers | Published 2015-05-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/period-tracker References: [refinery29](http://www.refinery29.com/2015/05/88090/bellabeat-leaf-limited-edition) & [bellabeat](https://www.bellabeat.com/) At this point, there are lots of wearable technology products dedicated to improving the health and wellbeing of the wearer, from pedometers to period tracker pendants. Bellabeat is releasing a limited edition smart jewelry piece designed to track the [menstruation and ovulation cycles](https://www.trendhunter.com/trends/natural-cycles-nc-band) in women, as well as monitoring stress, sleep, nutrition and other activity. The $250 [Leaf](https://www.trendhunter.com/trends/gelnyc-2) is made out of dark marshwood that is 7,000 years old and has a 14-carat gold leaf plating finish. The waterproof period tracker can be worn around the neck as a pendant, as a bracelet or clipped onto clothing. Even though it hardly looks like an electronic device, the Leaf offers real-time health feedback through its accompanying app. Created by Bellabeat founder Urška Sršen, the smart jewelry fills a gap in women's health other wearables haven't addressed. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 56% | Activity: 89% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry) ## Key Themes ### Why This Trend Is Growing - **Smart Jewelry:** The limited edition Leaf from Bellabeat demonstrates the trend of wearable technology focused on health and wellbeing, specifically tracking menstrual and ovulation cycles in women. - **Period Tracker:** The release of Bellabeat's limited edition smart jewelry highlights the trend of wearable devices designed to track and monitor menstrual and ovulation cycles, stress, sleep, nutrition, and other activities. - **Women's Health Wearables:** Bellabeat's smart jewelry addresses a gap in the market for wearable technology that specifically caters to women's health needs, showcasing a growing trend in the industry. ### Industries Being Reshaped - **Wearable Technology:** The development of smart jewelry that tracks menstrual and ovulation cycles opens up disruptive innovation opportunities within the wearable technology industry. - **Health and Wellness:** The integration of health tracking features in smart jewelry, such as menstrual and ovulation cycle monitoring, presents disruptive innovation opportunities within the health and wellness industry. - **Fashion and Accessories:** The emergence of smart jewelry, like Bellabeat's limited edition Leaf, creates disruptive innovation opportunities within the fashion and accessories industry by merging style with functionality. ## Related on Trend Hunter - [Menstrual Health-Tracking Rings](https://www.trendhunter.com/trends/femtek-bbring.md) - [Health-Tracking Sleek Wearables](https://www.trendhunter.com/trends/ring-one.md) - [Female-Focused Smart Rings](https://www.trendhunter.com/trends/movano-evie.md) - [Perimenopause Wearables](https://www.trendhunter.com/trends/peri.md) - [Smart Fertility Rings](https://www.trendhunter.com/trends/femometer-smart-ring.md) - [Discreet Health-Tracking Earrings](https://www.trendhunter.com/trends/lumia-2.md) - [Ear-Based Health Trackers](https://www.trendhunter.com/trends/the-lumia-2.md) - [AI-Enhanced Period Apps](https://www.trendhunter.com/trends/period-app.md) - [Women's Wellness Rings](https://www.trendhunter.com/trends/evie-ring.md)