# Menstrual Cycle-Inspired Lipsticks Evana Presents the Period Red Lipsticks Inspired by the Cycle By Amy Duong | Published 2024-12-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/period-red-lipstick References: [maxwellia](https://www.maxwellia.com/puckering-up-to-periods) & [evanaperiods](https://evanaperiods.com/periodlipstick)  Menstrual health brand Evana, which is under the larger British healthcare company Maxweilia presents the Period Red Lipstick. It is a unique lineup of [lipsticks](https://www.trendhunter.com/trends/maison-m) that embody a rouge tone that is developed to reflect the physical and emotion characteristics of the different stages. The shades are meant to connect with the common experience that comes with the [period cycle](https://www.trendhunter.com/trends/the-cycle-functional-drinks). It starts with the need to rest during the [menstruation process](https://www.trendhunter.com/trends/emm) and the increased energy that comes with ovulation. Evana conducted a survey that showed that 56% of those weren't sure about the names of the different phases. The notable shade is Menstruation which is the first phase and it is represented by a bold Period Red shade. Image Credit: Maxweilia, Evana ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 63% | Activity: 67% | Freshness: 32% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Related on Trend Hunter - [Period Sex Campaigns](https://www.trendhunter.com/trends/lets-have-period-sex.md) - [Romantic Statement Lipsticks](https://www.trendhunter.com/trends/vamp-lipstick.md) - [Complete Lip Care Collections](https://www.trendhunter.com/trends/maed.md) - [Pink Floral-Inspired Lip Kits](https://www.trendhunter.com/trends/bouquet-of-strength-lip.md) - [Menstrual Wellness Refreshments](https://www.trendhunter.com/trends/the-cycle-functional-drinks.md) - [Conditioning Glossy-Wet Lipsticks](https://www.trendhunter.com/trends/rabanne-beauty-dramalips.md) - [Menstruation Support Snack Bars](https://www.trendhunter.com/trends/the-pms-bar.md) - [Versatile Long-Lasting Lipsticks](https://www.trendhunter.com/trends/longlasting-lipstick.md) - [Valentine's-Inspired Period Panties](https://www.trendhunter.com/trends/modibodi.md)