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# Energizing Water Beverages
Eurovita's Perfect Water is Enriched with Caffeine and Electrolytes

By Laura McQuarrie | Published 2015-08-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/perfect-water
References: [packagingoftheworld](http://www.packagingoftheworld.com/2015/08/the-perfect-water.html) & [drink3water](http://drink3water.com/)

Water is extremely vital to human life, but Perfect Water from Eurovita makes it even more valuable as a beverage.

The enriched water beverage is fortified with [electrolytes for even more hydration](https://www.trendhunter.com/trends/unwell-energy-drinks), [caffeine for energy](https://www.trendhunter.com/trends/como-no) and a level pH balance for good health. In essence, this drink combines the properties of drinks like coconut water and coffee to serve as an ultra beneficial drink pre-activity and post-activity. Since these drinks are often criticized for their flavor, fully neutral Perfect Water has the potential to win everybody over.

To highlight the three unique features of this beverage, Eurovita calls them out with three colorful bands on the [minimalist bottle design](https://www.trendhunter.com/trends/line-of-beverages) for the pure spring Perfect Water.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 55% | Activity: 67% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Enriched Water Beverages:** With fortified electrolytes, caffeine, and a level pH balance, water is becoming a more appealing beverage than ever before.
- **Health-conscious Hydration:** As consumers continue to prioritize health and wellness, beverages like Perfect Water offer a new way to stay hydrated while receiving additional benefits.
- **Functional Hydration:** With the combination of properties from drinks like coconut water and coffee, Perfect Water is leading the way in the trend towards functional hydration.

### Industries Being Reshaped

- **Beverage:** The beverage industry is constantly innovating with new ways to provide consumers with healthy and functional hydration options.
- **Fitness:** With its benefits geared towards pre- and post-workout, Perfect Water has potential to disrupt the fitness industry by becoming a go-to beverage for athletes and fitness enthusiasts.
- **Wellness:** As wellness continues to define consumer behavior and preferences, health-conscious beverages like Perfect Water hold potential for further innovation and growth.

## Related on Trend Hunter

- [Hydrating Zero-Sugar Beverages](https://www.trendhunter.com/trends/positive-hydration.md)
- [Nutritionally Enhanced Flavored Waters](https://www.trendhunter.com/trends/boost-water.md)
- [Supplement-Enriched Water Brands](https://www.trendhunter.com/trends/water-plus-supplements.md)
- [Electrolyte-Enhanced Flavored Waters](https://www.trendhunter.com/trends/powerade-power-water.md)
- [Energy-Boosting Water Enhancers](https://www.trendhunter.com/trends/amata-water-enhancers.md)
- [Caffeinated Hydration Beverages](https://www.trendhunter.com/trends/teainspired-electrolyte-mix.md)
- [Bubbly Caffeinated Beverages](https://www.trendhunter.com/trends/wakewater.md)
- [Enhanced Still Water Beverages](https://www.trendhunter.com/trends/yesly.md)
- [Electrolyte-Enhanced Energy Drinks](https://www.trendhunter.com/trends/phx-drinks.md)
