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# Literacy-Loving Games
The Family-Friendly Penguin Bookchase Board Game

By Marissa Liu | Published 2009-11-10 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/penguin-bookchase-board-game
References: [retrotogo](http://www.retrotogo.com/2009/11/penguin-bookchase-board-game-at-art-meets-matter.html) & [artmeetsmatter](http://www.artmeetsmatter.com/proddetail.php?prod=PENBC01#nav)

Encourage a love of reading and books with the [Penguin Bookchase](https://www.trendhunter.com/trends/pudgy-party) board game. This awesome board game is sure to be fun for the entire family and it might give you some great ideas for [book titles](https://www.trendhunter.com/trends/novelquest) to put on your ‘must-read’ list.

The Penguin Bookchase board game even comes in a giant book-like box. The object of the game is to be the first to collect 6 (mini) books (by any means necessary). This board game is for 2-6 players aged 6 and upwards and retails for $50. The perfect family game to play on a winter’s night.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 37% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures)

## Key Themes

### Key Themes Behind This Trend

- **Family-friendly Board Games:** Developing more board games that cater to families, building bonds, encouraging wholesome activities and instilling valuable skills
- **Gamification of Education:** Developing more games that combine fun and education to instill literacy and cultivate love for reading and writing in kids
- **Technology in Traditional Industries:** Incorporating modern technology in traditional activities such as board games to create novel experiences for customers

### Where This Applies

- **Board Game Industry:** Developing innovative, family-oriented board games that promote wholesome fun and learning
- **Toy Industry:** Creating more educational and interactive toys that foster literacy, creativity and imaginative play
- **Education Industry:** Integrating technology and gamification to create interactive and engaging learning experiences for children

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