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# Sleek Internet-Connected Treadmills
The Peloton Tread Can Livestream Over 7,000 Fitness Videos

By Ell Smith | Published 2018-01-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/peloton-tread
References: [theverge](https://www.theverge.com/2018/1/11/16874494/peloton-tread-treadmill-first-impressions-look-live-streaming-exercise-ces-2018) & [onepeloton](https://www.onepeloton.com/tread)

This year's CES 2018 showcased the [Peloton](https://www.trendhunter.com/trends/lanebreak-tread) Tread -- a $4000 [internet-connected treadmill](https://www.trendhunter.com/trends/aipowered-treadmill) that's helping individuals achieve and exceed their fitness goals.

The treadmill aims to transform the stationary workout equipment into an engaging platform for avid and beginner runners alike, through offering [live-streaming fitness classes](https://www.trendhunter.com/trends/gamebased-fitness) on its integrated HD touchscreen. With more than 7,000 classes available on-demand, athletes are sure to find an instructional video that caters to their fitness requirements.

In order to optimize the experience, the Peloton Tread has eliminated all buttons, resulting in a sleek and sophisticated piece of machinery that allows for one to completely immerse themselves in the exercising content. Although it comes with a higher price tag than most, this treadmill hopes to help athletes save money in the long run, by not having to attend expensive fitness classes.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 25% | Activity: 18% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Connected Fitness Equipment:** The Peloton Tread showcases the potential of integrating internet connectivity into workout equipment, creating an interactive and immersive fitness experience.
- **Live-streaming Fitness Classes:** The Peloton Tread's integration of over 7,000 on-demand fitness classes demonstrates the growing trend of accessing personalized and flexible workout routines from home.
- **Buttonless Design:** The elimination of buttons in the Peloton Tread presents an opportunity for disruptive innovation in the fitness equipment industry, prioritizing a sleek and intuitive user experience.

### Sectors Adopting This

- **Fitness Equipment:** The Peloton Tread's internet connectivity and live-streaming capabilities highlight the potential for innovation and competition within the fitness equipment industry.
- **Online Fitness Platforms:** The integration of on-demand fitness classes in the Peloton Tread opens up opportunities for online fitness platforms to expand their offerings and reach a wider audience.
- **Home Fitness Solutions:** The Peloton Tread's buttonless design and immersive workout experience present a disruptive innovation opportunity for companies focusing on home fitness solutions.

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- [Gamified Treadmill Experiences](https://www.trendhunter.com/trends/aviron-victory-treadmill.md)
- [Smart Home Fitness Products](https://www.trendhunter.com/trends/merach.md)
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- [Enhanced Treadmill Designs](https://www.trendhunter.com/trends/victory-treadmill.md)
- [Digitally Connected Pilates Machines](https://www.trendhunter.com/trends/frame-fitness.md)
- [Connected Soundstage Treadmills](https://www.trendhunter.com/trends/nordictrack-ultra-1.md)
- [Gaming-Inspired Bike Experiences](https://www.trendhunter.com/trends/lanebreak-tread.md)
- [Tech-Forward Compact Treadmills](https://www.trendhunter.com/trends/compact-treadmill.md)
