# Buttermilk Waffle Sandwiches The Peet's Coffee Maple Waffle & Gouda Chicken Sandwich is Tasty By Michael Hemsworth | Published 2017-05-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/peets-coffee References: [chewboom](http://www.chewboom.com/2017/05/17/peets-introduces-new-maple-waffle-gouda-chicken-sandwich/) The Peet's Coffee Maple Waffle & Gouda Chicken Sandwich is the brand's fresh take on the classic America breakfast that incorporates a series of tasty accents in order to satisfy hungry consumers. The sandwich is made with cage-free eggs and [seasoned chicken sausage](https://www.trendhunter.com/trends/chicken-waffles) that have been prepared to perfection before being paired with creamy, aged Gouda. The [breakfast meal sandwich](https://www.trendhunter.com/trends/doublestack-egg-sandwich) features [maple buttermilk waffles](https://www.trendhunter.com/trends/maple-butter-chicken-waffle) in place of bread in order to offer a hearty alternative that helps to support the ingredients well. The limited-edition Peet's Coffee Maple Waffle & Gouda Chicken Sandwich is only available at a select number of the brand's coffee bars until August 31. The sandwich is inspired by breakfast, but can be purchased at any time of day at a cost of $4.95. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 24% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Waffle Sandwiches:** Creating unique sandwiches with waffles instead of bread presents an opportunity for innovative culinary experiences. - **Gourmet Fast Food:** Combining high-quality ingredients and fast-food convenience offers a disruptive innovation opportunity in the food industry. - **Limited-edition Menu Items:** Introducing limited-edition menu items can create excitement and drive sales for food and beverage establishments. ### Industries Being Reshaped - **Food and Beverage:** Incorporating waffle sandwiches and gourmet fast food can help food and beverage companies attract a broader customer base. - **Fast-casual Restaurants:** Introducing limited-edition menu items like the Peet's Coffee Maple Waffle & Gouda Chicken Sandwich can help fast-casual restaurants differentiate themselves and generate buzz. - **Breakfast Chain:** For breakfast-focused chains, offering unique and delicious breakfast sandwiches can capture the attention and loyalty of customers. ## Related on Trend Hunter - [Maple Butter Breakfast Sandwiches](https://www.trendhunter.com/trends/chicken-maple-butter-egg-sandwich.md) - [Maple-Flavored Breakfast Sandwiches](https://www.trendhunter.com/trends/chicken-maple-butter.md) - [Southern Fried Chicken Sandwiches](https://www.trendhunter.com/trends/chicken-waffles-sandwich.md) - [Grab-and-Go Waffle Sandwiches](https://www.trendhunter.com/trends/spicy-chicken-wafflewich.md) - [Toaster Waffle Chicken Sandwiches](https://www.trendhunter.com/trends/chicken-waffle-sandwich.md) - [Pancake-Buttressed Chicken Sandwiches](https://www.trendhunter.com/trends/maple-butter-pancake-tender-sandwich.md) - [Belgian Waffle Breakfast Sandwiches](https://www.trendhunter.com/trends/new-waffle-breakfast-sandwich.md) - [Cheesy Chicken Breakfast Sandwiches](https://www.trendhunter.com/trends/chicken-cheddar-breakfast-sandwich.md) - [Frozen QSR-Inspired Breakfast Sandwiches](https://www.trendhunter.com/trends/griddle-sandwich.md)