# Spiced Pumpkin Nut Butters Abby's Better Pumpkin Spice Pecan Butter Shares an Autumnal Flavor By Laura McQuarrie | Published 2020-08-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pecan-butter References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/4192-new-on-the-shelves) & [abbysbetter](https://abbysbetter.com/collections/nut-butter) Abby’s Better Nut Butter makes plant-based, gluten-free and peanut-free nut butter spreads using only five ingredients or less—and its newest variety, Pumpkin Spice Pecan Butter, helps to welcome the arrival of the fall season. The [limited-edition nut butter](https://www.trendhunter.com/trends/rxbar-pumpkin-spice) is made with a base of dry-roasted pecans, pumpkin powder, coconut sugar, pink Himalayan salt and pumpkin pie spice. The seasonal nut butter offers a nourishing way for [pumpkin spice lovers](https://www.trendhunter.com/trends/pumpkin-spice-collection) to enjoy one of the most beloved flavors of the season, all in the form of a spread that's [vegan-friendly](https://www.trendhunter.com/trends/sweet-freedom-choc-pot-hazelnot), paleo and non-GMO. This decadent new seasonal flavor joins a product portfolio of elevated peanut-free nut butter varieties from Abby’s Better Nut Butter like Strawberry Cashew, Coffee Almond and Chocolate Sunflower. Image Credit: Abby’s Better Nut Butter ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 25% | Activity: 39% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Plant-based Nut Butter Spreads:** The trend of plant-based nut butter spreads offers an opportunity for innovation in creating new flavors and combinations that cater to different dietary preferences and restrictions. - **Limited-edition Seasonal Flavors:** The trend of limited-edition seasonal flavors provides an opportunity for brands to create excitement and anticipation among consumers, encouraging repeat purchases and brand loyalty. - **Pumpkin Spice Craze:** The ongoing popularity of pumpkin spice flavors creates an opportunity for businesses to innovate and expand their product offerings beyond traditional pumpkin spice products. ### Where This Applies - **Food and Beverage:** The food and beverage industry can capitalize on the trend of plant-based nut butter spreads and limited-edition seasonal flavors by creating innovative products that cater to different dietary needs and seasonal preferences. - **Health and Wellness:** The health and wellness industry can benefit from the trend of plant-based nut butter spreads by offering nutritious and functional options that align with consumers' desire for healthier snacks and spreads. - **Specialty Foods:** The specialty foods industry can tap into the pumpkin spice craze by developing unique and gourmet pumpkin spice products that cater to the growing demand for elevated flavors and experiences. ## Related on Trend Hunter - [Seasonally Flavored Nut Butters](https://www.trendhunter.com/trends/nut-seed-butter.md) - [Sprinkle-Infused Nut Butters](https://www.trendhunter.com/trends/marzipan-with-sprinkles-nut-butter.md) - [Plant-Based Pumpkin Creamers](https://www.trendhunter.com/trends/nutpods-1.md) - [Six-Ingredient Seed Butters](https://www.trendhunter.com/trends/mixed-up-seed-butter.md) - [Healthful Fall-Ready Cookies](https://www.trendhunter.com/trends/pumpkin-chip-cookie.md) - [Plant-Based Pumpkin Beverages](https://www.trendhunter.com/trends/almond-pumpkin-spice.md) - [Seasonally Inspired Avocado Oils](https://www.trendhunter.com/trends/pumpkin-spice-avocado-oil.md) - [Squeezable Seasonal Snack Pouches](https://www.trendhunter.com/trends/gogo-squeez-snack-pouch.md) - [Festively Flavored Seed Butters](https://www.trendhunter.com/trends/peppermint-sunflower-seed-butter.md)