# Orange Skin Celebrity Shades of Pumpkin Make for Major Peau Faux Pas By Jacqueline Parrish | Published 2009-08-31 | Celebs Source: Trend Hunter, https://www.trendhunter.com/trends/peau-faux-pas-pumpkin-not-suitable-for-consumption References: [perezhilton](http://www.perezhilton.com/) Orange is the new black… apparently. We've seen Lindsay Lohan tout her new spray-on tan lotion, magazines feature a Lady Gaga more orange than a clown fish and with the Donatella Versaces of the world, may the Oompa Loompas rejoice. As Martha would say “It’s a good thing." Unfortunately, for celebrities such as The Donald, it’s not a good thing when your skin tone is held in comparison to one of, notorious mobster, John Gotti’s grandsons. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 67% | Activity: 25% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### What's Driving This Trend - **Celebrity Tan:** Disruptive innovation opportunity: Develop new spray-on tan lotions that provide a natural-looking tan without the orange undertones. - **Skin Tone Comparison:** Disruptive innovation opportunity: Create color-adjusting makeup products that prevent the unflattering comparison of skin tones. - **Self-tanning Alternatives:** Disruptive innovation opportunity: Invent new self-tanning methods or technologies that eliminate the risk of an unnatural orange tint. ### Who This Affects Most - **Cosmetics:** Disruptive innovation opportunity: Integrate color-correcting technology into makeup products to cater to consumers seeking natural-looking skin tones. - **Beauty and Skincare:** Disruptive innovation opportunity: Develop innovative skincare products that reduce the appearance of orange tans and promote even skin tones. - **Spray-on Tan Solutions:** Disruptive innovation opportunity: Create spray-on tan solutions with advanced formulas that deliver a flawless, streak-free tan. ## Related on Trend Hunter - [Tinted Tanning Sprays](https://www.trendhunter.com/trends/life-proof-self-tan.md) - [80s-Inspired Tanning Gels](https://www.trendhunter.com/trends/orange-gelee.md) - [DHA-Infused Contour Sticks](https://www.trendhunter.com/trends/contour-stick.md) - [80s-Inspired SPF Spray Oils](https://www.trendhunter.com/trends/orange-gele-spf-30-spray-oil.md) - [Bronzing Champagne-Hued Serums](https://www.trendhunter.com/trends/isle-of-paradise-sunny-serum.md) - [Ultra-Hydrating Bronzing Gels](https://www.trendhunter.com/trends/summertone-bronzing-gel.md) - [Celebrity-Starring Skincare Ads](https://www.trendhunter.com/trends/peter-thomas-roth-1.md) - [Nourishing Browning Gels](https://www.trendhunter.com/trends/the-golden-guard.md) - [Orange Wine Campaigns](https://www.trendhunter.com/trends/skin-contact.md)