# Luxury Vegan Nail Lacquers Pear Nova and Claws Launched a South Florida-Themed Polish Collection By Elena Rahman | Published 2021-12-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/pear-nova References: [happi](https://www.happi.com/contents/view_breaking-news/2021-12-14/pear-nova-partners-with-tnt-hit-series-claws-on-collection/) & [pearnova](https://www.pearnova.com/) Pear Nova Partnered with [TNT's](https://www.trendhunter.com/trends/minecraft-x-lush) hit series Claws to launch a [nail color collection](https://www.trendhunter.com/trends/lights-lacquer-core-collection). The collection includes five polishes, which take inspirational cues from the South Florida area. Pear Nova is a luxury vegan, cruelty-free, and non-toxic nail lacquer company. The brand announced its partnership with Claws ahead of the tv show's fourth and final season premiere. The collaborative collection features [bold and vibrant nail colors](https://www.trendhunter.com/trends/the-deep-edit), boasting long-lasting formulas. Consumers can select form the Beaucoup Bougie, Clique Bait, Pink Collar Crime, Hustle & Glow, and High-Rollers colors. Each nail polish is highly pigmented. The collection ranges from vivid violet creme, bold teal, and bright fuchsia to bronze holographic glitter and glowing yellow colors, making for a wide variety of colors to choose from. Image Credit: Pear Nova ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 45% | Activity: 24% | Freshness: 11% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Luxury Vegan Nail Lacquers:** Opportunity for expanding luxury vegan nail lacquer collections beyond traditional shades with collaborations and themed collections. - **Cruelty-free Beauty:** Opportunity for companies to tap into the growing demand for cruelty-free and non-toxic beauty. - **Branded Collaborations:** Opportunity for brands to partner with popular TV shows and celebrities to create exclusive beauty collections. ### Who This Affects Most - **Beauty:** Expanding into vegan, cruelty-free, and non-toxic beauty products for a target audience seeking ethical choices. - **Television Entertainment:** Collaborating with popular TV shows to produce branded merchandise, including beauty collections, for fans. - **Fashion:** Producing exclusive fashion collections with complementary nail lacquers for greater brand reach. ## Related on Trend Hunter - [Innovative Nail Product Collections](https://www.trendhunter.com/trends/nail-products.md) - [Chromatic Cowgirl-Inspired Nail Products](https://www.trendhunter.com/trends/wild-west-chrome-collection.md) - [Cartoonish Nail Polish Lines](https://www.trendhunter.com/trends/mooncat.md) - [Nude-Hued Nail Polishes](https://www.trendhunter.com/trends/leighton-denny-nudes-collection.md) - [Mood-Driven Nail Polish Products](https://www.trendhunter.com/trends/lights-lacquer-core-collection.md) - [Holiday-Ready Reusable Nail Kits](https://www.trendhunter.com/trends/facile-nail.md) - [Crime-Inspired Press-On Nails](https://www.trendhunter.com/trends/aprs-x-liquid-death.md) - [Decadent Superfood Nail Polishes](https://www.trendhunter.com/trends/le-sweet-nail-polish.md) - [Vibrant Salon Capsules](https://www.trendhunter.com/trends/kinn-studio-x-tenoverten.md)