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# Crunchy Gourd Confections
Enjoy the Spooky Holiday with These Peanut Butter Pretzel Pumpkins

By Nikki Taylor | Published 2012-10-10 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/peanut-butter-pretzel-pumpkins
References: [foodista](http://www.foodista.com/blog/2012/10/05/adorable-pumpkin-pretzels) & [ericasweettooth](http://www.ericasweettooth.com/2012/10/peanut-butter-pretzel-pumpkins.html)

Experience crunchy, gooey, buttery goodness when you sink your teeth into these peanut butter pretzel pumpkins. These [sweet and salty treats](https://www.trendhunter.com/trends/reeses-pbj-filled-pretzels) will really make a splash at your next fall or Halloween celebration.

First and foremost, you must mix peanut butter and regular baking butter until it is a smooth paste and then add [pumpkin spice](https://www.trendhunter.com/trends/pumpkin-spice-chocolate-chip-cookie) with a sprinkle of sugar. The paste gets rolled into little dough balls and sandwiched between two pretzels, then placed in the fridge to harden. Orange candy coating is then melted so that the salty sandwiches may be dipped and fully covered with the sweet liquid coating. Break off little pieces from other pretzels to make your stem and use chocolate chips to add the features onto your tasty jack o' lanterns.

These original peanut butter pretzel pumpkins put an end to your craving for sweet and salty mix-ups.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 49% | Activity: 47% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special)

## Key Themes

### Key Themes Behind This Trend

- **Sweet and Salty Treats:** There is an opportunity for creating innovative combinations of sweet and salty flavors in the confectionery industry.
- **Halloween-themed Treats:** Developing unique and creative Halloween-themed snacks can tap into the festive market demand and offer disruptive alternatives for celebrations.
- **Alternative Coating Options:** Exploring alternative coatings for confectionery products can lead to disruptive innovations in the industry.

### Where This Applies

- **Confectionery:** The confectionery industry can leverage the trend of sweet and salty treats by developing unique products to cater to consumer cravings.
- **Seasonal Celebrations:** The seasonal celebrations industry can benefit from introducing Halloween-themed treats that excite and engage customers during festive occasions.
- **Food Coating:** The food coating industry can explore alternative options to traditional coatings, offering innovative solutions for various food products including confections.

## Related on Trend Hunter

- [Pumpkin-Shaped Chocolate Confections](https://www.trendhunter.com/trends/pumpkinshaped-confections.md)
- [Seasonally Spiced Pretzel Snacks](https://www.trendhunter.com/trends/pretzel-crisps-pumpkin-spice-white-creme.md)
- [Purposeful Pumpkin Spice Popcorns](https://www.trendhunter.com/trends/purposeful-popcorn-snacks.md)
- [Flavorful Fall-Enthused Chocolates](https://www.trendhunter.com/trends/pumpkinshaped-fall-bites.md)
- [Pumpkin-Inspired Chocolate Treats](https://www.trendhunter.com/trends/chocolove-pumpkinshaped-bites.md)
- [Bite-Sized Chocolate Pumpkins](https://www.trendhunter.com/trends/reeses-peanut-butter-pumpkins.md)
- [Halloween-Inspired Pretzel Campaigns](https://www.trendhunter.com/trends/pretzelface-campaign.md)
- [Nutty Pretzel Bites](https://www.trendhunter.com/trends/reeses-filled-pretzels.md)
- [Spooky Halloween Snack Hybrids](https://www.trendhunter.com/trends/cookie-pop1.md)
