# Natural Botanical Canned Spritzes Rekorderlig Has Introduced Its Peach-Basil Botanical Spritz By Riley von Niessen | Published 2021-03-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/peachbasil-botanical-spritz References: [totalwine](https://www.totalwine.com/) & [rekorderlig](http://www.rekorderlig.com/xx/?kjnkd) Swedish cider brand [Rekorderlig](https://www.trendhunter.com/trends/rekorderlig-peachraspberry) has launched its first flavored spritz ahead of the summer with the introduction of its Peach-Basil Botanical Spritz. The spritz boasts a clean and light flavor, which comes from a combination of complementary essences and herbs. Rekorderlig pairs the natural notes of peach and basil with Swedish spring water, making for a highly refreshing drink that's low in sugar and has only 110 calories per can. This makes the launch appealing to health-conscious consumers in search of a easy-to-sip beverage that can either be enjoyed on its own, or mixed with gin or another spirit for a more complex and strong cocktail. Rekorderlig's Peach-Basil Botanical Spritz will be available for purchase in four-packs across most US states starting this spring. Image Credit: Rekorderlig ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 32% | Activity: 54% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Botanical Spritzes:** The rise of low-sugar, herb-infused drinks like Rekorderlig's Peach-Basil Botanical Spritz presents an opportunity for beverage companies to capitalize on health-conscious consumer trends and the demand for unique flavor profiles. - **Canned Beverages:** The convenience and portability of canned drinks like Rekorderlig's Peach-Basil Botanical Spritz make them a popular choice among consumers, and the introduction of unique and innovative flavors can further expand the market for this product category. - **Low-calorie:** The emphasis on low-calorie beverages like Rekorderlig's Peach-Basil Botanical Spritz creates an opportunity for the creation of new products and the reformulation of existing ones to appeal to consumers looking for healthier options. ### Sectors Adopting This - **Alcoholic Beverages:** Brands in the alcoholic beverages industry can explore the introduction of low-sugar, herb-infused spritzes as a way to appeal to health-conscious drinkers, as well as experiment with new flavor combinations to stand out from the competition. - **Canned Foods:** The demand for unique and portable canned beverages like Rekorderlig's Peach-Basil Botanical Spritz presents an opportunity for companies in the canned foods industry to expand into this market and attract a new demographic of consumers. - **Natural Foods:** The use of natural ingredients in low-sugar, low-calorie formulations like Rekorderlig's Peach-Basil Botanical Spritz aligns with the demand for natural and organic foods, creating an opportunity for companies in the natural foods industry to expand into the beverage space. ## Related on Trend Hunter - [Peachy Dual-Fruit Ciders](https://www.trendhunter.com/trends/rekorderlig-peachraspberry.md) - [Peach-Flavored Sparkling Cocktails](https://www.trendhunter.com/trends/spritz-society-1.md) - [Ready-to-Sip Sparkling Aperitifs](https://www.trendhunter.com/trends/the-spritz-by-sazerac.md) - [Canned Spritz-Style Cocktails](https://www.trendhunter.com/trends/funkin-spritz.md) - [Botanical-Infused RTD Cocktails](https://www.trendhunter.com/trends/ketel-one-botanical-vodka.md) - [Transparent Ingredient Spritzers](https://www.trendhunter.com/trends/spritz-society.md) - [Fruity RTD Wine Spritz Cans](https://www.trendhunter.com/trends/wine-spritz.md) - [Rosy Vodka Spritz Refreshments](https://www.trendhunter.com/trends/rozl-ros-vodka.md) - [Low-Alcohol Summertime Ciders](https://www.trendhunter.com/trends/cornish-orchards-peach-apple.md)