# Pea-Based Chicken Alternatives Gardein's New Pea & Wheat Plant-Based Chick'n Line is Now Available By Elena Rahman | Published 2022-06-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pea-wheat-plantbased-chickn References: [gardein](https://www.gardein.com/chickn-and-turky)  [Gardein](https://www.trendhunter.com/trends/gardein-ultimate-plantbased) introduced a new line of Pea & Wheat Plant-Based Chick'n for its Canadian consumers. The brand is known as one of the top meat alternative brands in the country. Prepared in Canada, the new line boasts summer-inspired flavors that are easily incorporated into any seasonal barbecue meal. According to recent research, the plant0based meat category is sought out by more than just the vegetarian community. Consumers are looking for delicious plant-based alternatives to add to their diets. Gardein's latest debut includes convenient [meat alternative products](https://www.trendhunter.com/trends/chickenstyle-tenders) with ample flavor. The Pea & Wheat Plant-Based Chick'n is available in three iterations. Consumers can select from the Nashville-Style Hot Chick'n Tenders, the [Spicy Gochujang Style Chick'n Wings](https://www.trendhunter.com/trends/blackbird-wings), and the Golden Chick'n Nuggets. Image Credit: Gardein ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 22% | Activity: 46% | Freshness: 12% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Pea and Wheat-based Meat Alternatives:** Brands can develop new pea and wheat-based meat alternative lines to cater to consumers seeking healthier and eco-friendly food options. - **Summer-inspired Vegan Flavors:** Brands can incorporate delicious and seasonal flavors in their vegan product lines to cater to consumers looking for plant-based alternatives to add to their diets. - **Increased Demand for Plant-based Meat Alternatives:** Companies can invest in the research and development of new plant-based meat alternatives to cater to consumers looking for healthier and eco-friendlier food options. ### Where This Applies - **Food and Beverage:** Food and beverage companies can develop new plant-based alternative lines to cater to consumers looking for healthier and eco-friendly food options. - **Meat Alternatives:** The meat alternative industry can develop new pea and wheat-based meat alternatives to cater to consumers looking for healthier and eco-friendlier food options. - **Vegan Food:** Vegan food manufacturers can incorporate delicious and seasonal flavors in their product lines to cater to consumers looking for plant-based alternatives to add to their diets. ## Related on Trend Hunter - [Plant-Based Summertime Appetizers](https://www.trendhunter.com/trends/gardein-ultimate-plantbased.md) - [Inaugural Plant-Based Chicken Fillets](https://www.trendhunter.com/trends/plantaway-chickn-fillet.md) - [Frozen Plant-Based Chicken Products](https://www.trendhunter.com/trends/just-meat-chicken.md) - [Pea-Based Vegan Nuggets](https://www.trendhunter.com/trends/vegan-nugget.md) - [Vegan-Friendly Chicken Wing Alternatives](https://www.trendhunter.com/trends/likemeat-like-chickn-wings.md) - [Frozen Vegan Chicken Meals](https://www.trendhunter.com/trends/perfect-chick-n.md) - [Microwavable Plant-Based Chicken Products](https://www.trendhunter.com/trends/daring-plant-chicken.md) - [Plant-Based Chicken Products](https://www.trendhunter.com/trends/crazy-crispy-chickn.md) - [Meat-Free Frozen Appetizers](https://www.trendhunter.com/trends/plantbased-frozen-appetizers.md)