# Tree-Shaped Chocolate Boxes The PC Insiders Holiday Collection Includes Festive Treats By Jana Pijak | Published 2017-01-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pc-insiders-holiday References: [presidentschoice](http://www.presidentschoice.ca/en_CA/insiders-collection.html) These PC Insiders Holiday collection includes a variety of [gourmet food items](https://www.trendhunter.com/trends/gourmet-chocolate-advent-calendars) and garnish options as well as chocolates that are both decadent and visually elegant. This is thanks to their rich flavor profiles and patterned surfaces. Packaged in a triangular and tree-shaped box, PC's Festive Chocolate Collection consists of butterscotch chocolate, citrus berry chocolate and double milk treats that are each adorned with a different edible pattern. These [seasonal chocolates](https://www.trendhunter.com/trends/exquisite-holiday-chocolates) are artisanal and budget-conscious, acting as the perfect gift for those with a serious sweet tooth. Offering luxurious products at an accessible price point, President's Choice creates yet another [successful holiday range](https://www.trendhunter.com/trends/purdys-chocolatier-holiday-range) that will appeal to Millennial audiences seeking quality at a low price. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 15% | Activity: 16% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Gourmet Food Packaging:** The trend of visually elegant and creatively packaged gourmet food items presents opportunities for disruptive innovation in the food packaging industry. - **Artisanal Chocolates:** The growing demand for artisanal and visually appealing chocolates creates opportunities for disruptive innovation in the chocolate industry. - **Budget-conscious Luxury:** The trend of offering luxurious products at accessible price points opens up opportunities for disruptive innovation in the luxury goods industry. ### Where This Applies - **Food Packaging:** The food packaging industry can capitalize on the trend of visually elegant and creatively packaged gourmet food items. - **Chocolate:** The chocolate industry can leverage the growing demand for artisanal and visually appealing chocolates. - **Luxury Goods:** The luxury goods industry can tap into the trend of offering luxurious products at accessible price points. ## Related on Trend Hunter - [Tree-Shaped Chocolate Bites](https://www.trendhunter.com/trends/treeshaped-chocolate-bites.md) - [Festive Celebration Chocolate Products](https://www.trendhunter.com/trends/chocolove-holiday-collection.md) - [Festive Holiday Chocolate Gifts](https://www.trendhunter.com/trends/christmas-chocolate-gift.md) - [Expansive Holiday Chocolate Ranges](https://www.trendhunter.com/trends/lderach-chocolatier-suisse.md) - [Seasonal Luxury Chocolates](https://www.trendhunter.com/trends/christmas-chocolate-1.md) - [Indulgent Festive Snack Lines](https://www.trendhunter.com/trends/gnaw-chocolates.md) - [Holiday-Themed Candy Collections](https://www.trendhunter.com/trends/niagara-hand-crafted-chocolates.md) - [Decadent Seasonal Confections](https://www.trendhunter.com/trends/canadian-wine-spirits.md) - [Tiered Pricing Chocolate Gifts](https://www.trendhunter.com/trends/holiday-treat-collection.md)