# Sticky-Sweet Sandwich Wallets The PB & J Pouch Keeps Your Money Safe and Your Stomach Growling By Michael Hines | Published 2010-04-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/pb-j-pouch References: [uniquedaily](http://www.uniquedaily.com/peanut-butter-jelly-wallet/) & [fredflare](http://www.fredflare.com/customer/product.php?productid=5626&cat=103) I hope the PB&J Pouch comes with a glass of milk. This peanut butter-and-jelly sandwich wallet is an ingenious way to store your money. It is also an ingenious way to torture your stomach. For people like me who are always hungry, the PB&J Pouch is a horrible idea. I would be tempted to eat this wonderful wallet as soon as my stomach started growling. I really want this wallet, but I'm going to have to learn some self-control first. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 81% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry) ## Key Themes ### What's Driving This Trend - **Food-inspired Accessories:** There is an opportunity for the fashion industry to create more food-inspire accessories like the PB&J Pouch. - **Edible Wallets:** The food industry has an opportunity to create truly edible wallets. - **Food & Finance Crossover:** There is a potential opportunity to merge the food industry and finance industry, creating more functional and creative ways to manage money. ### Who This Affects Most - **Fashion Industry:** The Fashion industry can create more food-inspired accessories like the PB&J Pouch. - **Food Industry:** The food industry can explore the idea of creating more edible wallets. - **Finance Industry:** The finance industry can potentially merge with the food industry to create functional and creative ways to manage money. ## Related on Trend Hunter - [Sandwich-Making Multitools](https://www.trendhunter.com/trends/national-peanut-butter-and-jelly-day.md) - [Nostalgic Packed Lunches](https://www.trendhunter.com/trends/pbj-packed-lunch-specials.md) - [PB&J-Inspired Snack Bars](https://www.trendhunter.com/trends/no-bread-pbj.md) - [Ready-to-Eat Crustless Sandwiches](https://www.trendhunter.com/trends/lunchables-pbj.md) - [Sweet Sandwich Kits](https://www.trendhunter.com/trends/reeses-pbj-sandwich-kit.md) - [Sandwich-Flavored Soft-Baked Cookies](https://www.trendhunter.com/trends/bobos-pbjs.md) - [Sandwich-Inspired Crepe Snacks](https://www.trendhunter.com/trends/peanut-butter-and-grape-filled-crpes-togo.md) - [Sandwich-Inspired Snack Bites](https://www.trendhunter.com/trends/pbj-oat-bites.md) - [PB&J-Inspired Sandwich Plates](https://www.trendhunter.com/trends/pbj-inspired-sandwich-plates.md)