# All-In-One Finance Apps The PayPal "Super App" Arrives Following Partnership With Synchrony Bank By Niko Pajkovic | Published 2021-09-22 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/paypal-super-app References: [techcrunch](https://techcrunch.com/2021/09/21/paypal-launches-its-super-app-combining-payments-savings-bill-pay-crypto-shopping-and-more/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+Techcrunch+%28TechCrunch%29) & [paypal](http://paypal.com) Paypal has officially launched a new version of its popular digital wallet and payments platform, which has been loosely dubbed the [PayPal](https://www.trendhunter.com/trends/paypal-crypto) "super app." A major update, the new app will combine a variety of financial tools offered by the company into one slick, user-friendly platform. These features include direct deposit, bill pay, peer-to-peer payments, digital wallet functionalities, shopping tools, crypto conversions, and more. As part of the new launch, PayPal has also teamed up with [Synchrony Bank](https://www.trendhunter.com/trends/synchrony-bank) to release [high-yield savings account](https://www.trendhunter.com/trends/savings-center) aptly titled 'PayPal Savings.' These new updates represent an incredibly exciting development for the company as they allow PayPal to shift from a payments-only utility tool to a full-fledged finance app. In addition, the new updates also include a variety of future-forward features aimed at neobank users and cryptocurrency holders. Image Credit: Shutterstock ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 27% | Activity: 69% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What Makes This Trend Stand Out - **All-in-one Finance Apps:** The launch of PayPal's 'super app' represents an opportunity for other fintechs to combine various financial tools into one platform, improving user experience and convenience. - **High-yield Savings Accounts:** PayPal's partnership with Synchrony Bank to offer high-yield savings accounts presents a disruptive innovation opportunity for traditional banks and credit unions to re-evaluate their own savings offerings. - **Future-forward Financial Tools:** By including features such as cryptocurrency conversions and neobank functionalities, PayPal's 'super app' is setting a trend for the integration of innovative financial tools in mainstream financial services. ### Sectors Adopting This - **Fintech:** The rise of all-in-one finance apps and high-yield savings accounts presents both an opportunity and a challenge for fintech startups to differentiate themselves and provide unique value propositions. - **Traditional Banking:** PayPal's move into the finance app space represents a threat to traditional banks and credit unions, who must adapt to provide similar convenience and functionality to customers. - **Cryptocurrency:** PayPal's inclusion of cryptocurrency conversions in their 'super app' demonstrates the increasing mainstream adoption of crypto and presents opportunities for other crypto-related financial services to emerge. ## Related on Trend Hunter - [One-Stop Finance Super Apps](https://www.trendhunter.com/trends/affirm-superapp.md) - [Consolidated Financial Super Apps](https://www.trendhunter.com/trends/financial-super-app.md) - [All-Inclusive Financial Super Apps](https://www.trendhunter.com/trends/financial-super-apps.md) - [Mainstream Cryptocurrency Payments](https://www.trendhunter.com/trends/pay-with-crypto.md) - [Shop Anywhere Super Apps](https://www.trendhunter.com/trends/klarna1.md) - [Emerging Payments Super Apps](https://www.trendhunter.com/trends/expensify.md) - [Banking Super Apps](https://www.trendhunter.com/trends/bankifi.md) - [Shopping Rewards Programs](https://www.trendhunter.com/trends/paypal-1.md) - [Super App Transit Expansions](https://www.trendhunter.com/trends/paytm.md)