# Rewarding Selfie Apps 'Pay Your Selfie' is a Free App That Pays Users for Taking Selfies By Christopher Magsambol | Published 2015-10-27 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pay-your-selfie References: [chicagobusiness](http://www.chicagobusiness.com/article/20151017/ISSUE01/310179991/how-you-can-make-money-from-selfies) & [payyourselfie](http://www.payyourselfie.com/) 'Pay Your Selfie' is an innovative new app that has found a way to [monetize taking selfies](https://www.trendhunter.com/trends/linkewards). The Startup has created a variety of assignments for users which reward each selfie with a dollar. The app teamed up with a variety brands to ask participants to take a selfie at various locations or with certain products, which brands hope can provide data on consumer behavior. Some of these assignments ask users to take a selfie "with a [Coke](https://www.trendhunter.com/trends/diet-coke-retro-lime)" or "in a Freshii restaurant," which is easy money for users but valuable insight for brands. Once a user reaches 20 dollars in their piggy bank, Pay Your Selfie rewards them with a cheque. In the age of social media, brands are attempting to find ways to infiltrate the user-generated world. Brands are trying to find new avenues to show up on [social media feeds](https://www.trendhunter.com/trends/claim-app) -- a place most young people are constantly frequenting. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 51% | Activity: 90% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Monetized Selfie Culture:** Opportunity for businesses to create apps that offer monetary rewards to users for taking selfies, generating valuable consumer behavior data. - **Branded User-generated Content:** Opportunity for brands to collaborate with apps and platforms to encourage users to create branded content like selfies, increasing brand exposure and engagement. - **Innovative Marketing Strategies:** Opportunity for brands to explore new and creative ways to reach consumers through unconventional tactics like incentivizing selfies and leveraging user-generated content. ### Sectors Adopting This - **Technology:** Tech companies can develop selfie apps or enhance existing social media platforms to incorporate monetization features, attracting a larger user base. - **Marketing and Advertising:** Marketers and advertisers can incorporate user-generated content, particularly branded selfies, into their campaigns to boost brand awareness and consumer engagement. - **Consumer Products:** Consumer brands can leverage selfie apps to gather valuable consumer behavior data and gain insights into customer preferences and trends. ## Related on Trend Hunter - [AI Selfie Apps](https://www.trendhunter.com/trends/roast-my-selfie.md) - [Rewarding Money Apps](https://www.trendhunter.com/trends/shakepay.md) - [Monetizable Mobile Gaming Apps](https://www.trendhunter.com/trends/playbite.md) - [Location-Based Social Media Platforms](https://www.trendhunter.com/trends/spotselfie.md) - [Music Investment Apps](https://www.trendhunter.com/trends/music-investment.md) - [Social Media Rewards Platforms](https://www.trendhunter.com/trends/social-media-rewards-platform.md) - [Discount Retailer Rewards Apps](https://www.trendhunter.com/trends/poundland-1.md) - [Payment-Giving Parking Apps](https://www.trendhunter.com/trends/payment-parking-app.md) - [In-App Face Swaps](https://www.trendhunter.com/trends/swapmyface.md)