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# Illuminating Mental Wellness Toys
‘PAWZ The Calming Pup’ Has Three Breathing Exercises to Follow

By Caitlyn Fernandez | Published 2022-02-01 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/pawz-the-calming-pup
References: [learningresources](https://www.learningresources.co.uk/pawz-the-calming-pup) & [learningresources](https://www.learningresources.co.uk/pawz-the-calming-pup)

![Illuminating Mental Wellness Toys](https://cdn.trendhunterstatic.com/thumbs/470/pawz-the-calming-pup.jpeg)

‘PAWZ The Calming Pup’ helps children reflect and calm down using breathing exercises. As mentioned in the description, it is a toy that helps children with Social-emotional learning (SEL), which “is the process of developing self-awareness, self-control, and the interpersonal skills children need throughout their lives.”

With PAWZ The Calming Pup, children are able to become more aware of their thoughts and feelings with a squeeze of its paw. This companion toy has three types of breathing techniques for children to follow, which are visually translated through its lighting effect: square breath (green light), 4x4 breath (blue light), and laddered breath (yellow light). PAWZ has a small and compact design which is perfect for on-the-go use.

Image Credit: Learning Resources

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 88% | Activity: 72% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### What Makes This Trend Stand Out

- **Mental Wellness Toys:** The rise of mental wellness toys that employ technology to help children with Social-emotional learning (SEL) will reshape the toy industry.
- **Breathing Techniques for Children:** The adoption of breathing techniques for children in mental wellness toys will create a new trend in the health and wellness industry.
- **Interactive Companion Toys:** The development of interactive companion toys that use creative methods to help children regulate their emotions will disrupt the market.

### Sectors Adopting This

- **Toy Industry:** The toy industry can leverage this trend by investing in the development of wellness toys for children.
- **Health and Wellness Industry:** The health and wellness industry can capitalize on the adoption of breathing techniques in mental wellness toys by creating new breathing techniques tailored for children.
- **Artificial Intelligence Industry:** The AI industry can develop and improve the interactivity of companion toys to improve their effectiveness in helping children regulate their emotions.

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