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# Orange-Flavored Colas
Paulaner Sunset is a Uniquely Layered Non-Alcoholic Alternative

By Laura McQuarrie | Published 2025-04-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/paulaner-sunset
References: [bevnet](https://www.bevnet.com/news/2025/new-products-fitaid-launches-supplements-free-rein-goes-decaf/) & [paulaner-sunset](https://paulaner-sunset.com/products/sunset-sampling-kit?variant=48979093946658)

![Orange-Flavored Colas](https://cdn.trendhunterstatic.com/thumbs/567/paulaner-sunset.jpeg)

Adult drinkers are after refreshingly different sodas and non-alcoholic alternatives that deliver exciting flavors and sophisticated experiences without the buzz, and [Paulaner Sunset](https://www.trendhunter.com/trends/weizen-radler) delivers. This cola with orange-flavred soda, and other natural flavors, is available in Classic and [sugar-free Zero varieties](https://www.trendhunter.com/trends/jones-zero-cola), suiting both types of soda drinkers in search of new options.

This blend of [cola, orange and lemon juices](https://www.trendhunter.com/trends/kola-fashioned), plus natural beet sugar and mild fizziness promises "a non-alcoholic indulgence unparalleled to any other soda out there."

Originally mixed by Bavarian barkeepers, orange cola—popularly called Spezi—is a German staple that rivals the popularity of beer and Paulaner Sunset is now making its debut in the United States to similarly entice American consumers.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 64% | Activity: 75% | Freshness: 38%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Non-alcoholic Beverage Innovation:** The rise of refreshingly different sodas like Paulaner Sunset reflects a growing trend towards non-alcoholic drinks that offer complex flavors without compromising sophistication.
- **Flavor Fusion Beverages:** Combining flavors such as cola with orange and lemon juices epitomizes the trend of flavor fusion, creating unique beverage profiles that appeal to adventurous drinkers.
- **Sugar-free Soda Alternatives:** The offering of sugar-free versions like Paulaner Sunset Zero highlights the trend towards healthier beverage choices without sacrificing taste or enjoyment.

### Industries Being Reshaped

- **Beverage Industry:** The beverage sector is witnessing a shift towards non-traditional soda offerings that cater to adult consumers seeking nuanced flavors and social alternatives to alcoholic drinks.
- **Health and Wellness:** With an increased demand for lower-calorie, natural ingredient sodas, the health and wellness industry is ripe for innovations that bridge taste and nutritional value in beverages.
- **Food and Hospitality:** The introduction and popularization of European soda classics in new markets, such as orange-flavored cola in the U.S., suggests a burgeoning opportunity for culinary experiences that celebrate global tastes.

## Related on Trend Hunter

- [Refreshing Orange-Infused Sodas](https://www.trendhunter.com/trends/cocacola-orange-cream.md)
- [Mixing-Ready Citrus Sodas](https://www.trendhunter.com/trends/dash-orange.md)
- [Citrusy Alcohol-Free Beers](https://www.trendhunter.com/trends/peroni-nastro-azzurro-00-flavored-beers.md)
- [Premium 2-Ingredient Sodas](https://www.trendhunter.com/trends/apple-soda.md)
- [Gut-Healthy Colas](https://www.trendhunter.com/trends/sunsip-classic-cola.md)
- [Booze-Free Fusion Beers](https://www.trendhunter.com/trends/weizen-radler.md)
- [Free-From Craft Colas](https://www.trendhunter.com/trends/langers-craft-cola.md)
- [Low-Sugar Leisure Sodas](https://www.trendhunter.com/trends/leisure-sodas.md)
- [Non-Alcoholic Cola Cocktails](https://www.trendhunter.com/trends/kola-fashioned.md)
