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# Haunting Nightmarish Paintings
Paul Pretzer Turns the Comforting into the Disturbing

By Meghan Young | Published 2011-02-05 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/paul-pretzer
References: [lifelounge.au](http://www.lifelounge.com.au/art-and-design/news/paul-pretzer-paints-nightmares.aspx) & [paulpretzer.de](http://www.paulpretzer.de/)

If you haven't been sleeping well for the last few nights, you might want to skip out on browsing through the gallery above, which happens to be filled with Paul Pretzer's [nightmarish paintings](https://www.trendhunter.com/trends/junji-ito-artwork).

Born in Estonia and based in Germany, Paul Pretzer creates art with a very 'Donnie Darko' feel to it. With [mutant animals and deranged cartoons](https://www.trendhunter.com/trends/garage-beer), the pieces are made further disturbing because of Pretzer's use of [traditionally innocent and comforting subjects](https://www.trendhunter.com/trends/deddy-bears).

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 14% | Activity: 2% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Key Themes Behind This Trend

- **Nightmare-inspired Art:** Opportunity to create and market art that taps into the dark, unsettling side of the human psyche.
- **Disturbing Visuals:** Opportunity to incorporate unsettling imagery into various forms of media and entertainment, such as movies, video games, and immersive experiences.
- **Subverting Innocence:** Opportunity to challenge societal norms and expectations by juxtaposing innocence with disturbing elements in various creative expressions.

### Where This Applies

- **Art:** Disruptive innovation opportunity: Introduce a new genre of art that combines traditional techniques with haunting and disturbing themes.
- **Entertainment:** Disruptive innovation opportunity: Develop new forms of media and storytelling that explore psychological horror and evoke strong emotional reactions in audiences.
- **Fashion:** Disruptive innovation opportunity: Create clothing and accessories that incorporate sinister and unsettling elements, allowing individuals to express their unique style and embrace the darker side of fashion.

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