# Breezy Billowing Art The Paul Cocksedge 'A Gust of Wind' Exhibit for London Design Festival 2010 By Armida Ascano | Published 2010-09-28 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/paul-cocksedge References: [bit.ly](http://bit.ly/bWDd4L) & [paulcocksedge](http://www.paulcocksedge.co.uk/) This installation by Paul Cocksedge is an interesting piece submitted for last week's London Design Festival 2010. Entitled 'A Gust of Wind,' Paul Cocksedge made the work to look like a stack of papers being blown into the sky by a breeze. The sheets are made of Corian and were placed in the hallway of the Victoria & Albert Museum. Each sheet is [handmade and engraved](https://www.trendhunter.com/trends/folded-time) by Paul Cocksedge, and were given away to attendees at the end of the event. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 48% | Activity: 13% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What's Driving This Trend - **Interactive Art Installations:** There is a growing demand for experiential art installations that blur the line between art and technology. - **Sustainable Materials:** There is a movement towards using sustainable, eco-friendly materials in art installations, like Paul Cocksedge's use of Corian. - **Limited Edition Giveaways:** Brands and artists can create hype and excitement around their events by offering limited edition giveaways, like the engraved Corian sheets given away at the end of the exhibit. ### Who This Affects Most - **Art and Design:** Artists and designers can explore new mediums and materials for creating interactive and sustainable art installations. - **Event Marketing:** Brands can use limited edition giveaways as part of their event marketing strategy to create buzz and increase engagement with attendees. - **Architecture and Interior Design:** Interior designers and architects can incorporate interactive art installations into their designs to create unique and engaging spaces. ## Related on Trend Hunter - [Immersive Breeze Houses](https://www.trendhunter.com/trends/breeze-houses.md) - [Inflated Design Installations](https://www.trendhunter.com/trends/air-as-a-main-material.md) - [Recycled Ship Sail Pavilions](https://www.trendhunter.com/trends/breeze-installation.md) - [Sculptural Paper Designs](https://www.trendhunter.com/trends/fragmenti.md) - [Artful Garden Inflatable Spheres](https://www.trendhunter.com/trends/this-is-air.md) - [Hanging Portal-Like Art Installations](https://www.trendhunter.com/trends/duo-installation.md) - [Fluid Function Art Exhibits](https://www.trendhunter.com/trends/optical-flow.md) - [Sun-Lit Kite-Inspired Lights](https://www.trendhunter.com/trends/cygnet-light.md) - [Mesmerizing Fluid Art Installations](https://www.trendhunter.com/trends/flow-fountain.md)