# Collaborative Technical Sneakers Patta and Nike Join Forces on the Special Patta Air Sneaker By Amy Duong | Published 2024-04-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/patta-air References: [highsnobiety](https://www.highsnobiety.com/p/bape-adidas-n-sneaker-2024/) & [patta.nl](https://www.patta.nl/)  [Nike](https://www.trendhunter.com/trends/air-force-iii-1) works together with Amsterdam-based brand Patta on the collaborative [Patta Air](https://www.trendhunter.com/trends/991v2-sneaker) sneaker model. It celebrates the Huarache sneakers which were first launched back in 1991 as a chunky silhouette. The shoes are remixed various times and the latest by Patta features three colorways to join the Running Team capsule. The collection is rooted in culture and the world of running as a whole. The shoes blend the classic Huarache Plus upper at the top with the Nike [Pegasus](https://www.trendhunter.com/trends/pegasus-premium-sneaker) at the bottom. It is also applied with premium leather materials overlaying throughout and mesh underlying for a breathable base. The closure over the forefoot is secured by a nylon webbing and the tongue is marked with the Patta Air graphic. Image Credit: Patta ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 96% | Activity: 35% | Freshness: 23% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Collaborative Sneaker Designs:** Opportunity for brands to partner on unique sneaker models celebrating heritage and innovation. - **Cultural Roots in Footwear:** Exploring collaborations that blend cultural influences with modern design elements in sneakers. - **Hybrid Shoe Constructions:** Incorporating elements from different shoe styles to create innovative and visually appealing designs. ### Who This Affects Most - **Footwear Design:** Space for footwear designers to experiment with collaborative projects that redefine sneaker aesthetics. - **Fashion Collaborations:** Expanding opportunities for fashion brands to extend their reach through strategic collaborations in the sneaker market. - **Sportswear Innovation:** Potential for sportswear companies to push boundaries by combining technical features from diverse shoe models. ## Related on Trend Hunter - [Collaborative Vibrant Tonal Sneakers](https://www.trendhunter.com/trends/991v2-sneaker.md) - [Colorful Paneling Collaborative Sneakers](https://www.trendhunter.com/trends/air-force-iii-1.md) - [Collaborative Chunky Stealthy Sneakers](https://www.trendhunter.com/trends/honey-blacks.md) - [Vibrant Technical Running Sneakers](https://www.trendhunter.com/trends/nike-air-max-waffle.md) - [Dynamic Textural Collaborative Sneakers](https://www.trendhunter.com/trends/air-force-1-mid-sneaker.md) - [Retro-Inspired Sneaker Hybrids](https://www.trendhunter.com/trends/hybrid-air-max.md) - [Collaborative Textual Patchwork Sneakers](https://www.trendhunter.com/trends/gazelle-85.md) - [Hybrid Retooled Lifestyle Shoes](https://www.trendhunter.com/trends/air-waffle-racer.md) - [Patterned Chunky Textural Sneakers](https://www.trendhunter.com/trends/air-max-95-sneaker-collaboration.md)