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# Mission Impossible Spoofvertising
Verizon Yellow Pages Attempt Extreme Marketing

By Edgar Griggs | Published 2009-04-06 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/patrick-stephens-commercial
References: [patrickstephensfreestyle](http://www.patrickstephensfreestyle.com)

Patrick Stephens, well known in the motorcycle tricks circle as ‘Hucklebuck,’ is slated to do [a commercial for Verizon Yellow Pages](https://www.trendhunter.com/trends/cellphone-bill).

While the commercial is still under production, he does ‘appear’ in a video to help launch a keynote speech for Verizon Yellow Pages. Patrick does some really cool stunts on a specially designed motorcycle (unfortunately you never see Patrick’s face since he’s working as a stunt double).

There is also [a movie in the works](https://www.trendhunter.com/trends/beyond-the-fantasy) that Patrick Stephens stars in, and more info will be available once the movie goes into production.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 66% | Activity: 98% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### Key Themes Behind This Trend

- **Extreme Advertising:** Companies can explore extreme and daring forms of advertising to stand out and capture attention.
- **Celebrity Endorsements:** Utilizing known personalities in ads can boost a company's image and create a connection with consumers.
- **Content Creation Partnerships:** Collaborating with content creators like actors to produce unique content for marketing purposes can help build a brand's personality.

### Where This Applies

- **Advertising:** Advertising agencies can tap into alternative forms of marketing and create memorable campaigns for their clients.
- **Film:** Movie studios can explore product placement opportunities and partnerships with brands for added revenue streams.
- **Telecommunications:** Telecom companies can make use of celebrity endorsements and captivating advertising to better market their products and services.

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