# Exclusive Disappearing Content Tools The Patreon Lens Lets Creators Post Content for Paid Members By Ell Smith | Published 2018-02-10 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/patreon-lens References: [psfk](https://www.psfk.com/2018/02/patreon-snapchat-like-stories-paying-members.html) & [patreon](https://www.patreon.com/) With the newly implemented Patreon Lens, content creators can encourage fans to [pay a fee to view](https://www.trendhunter.com/trends/fourdotpay) [exclusive clips that disappear after 24 hours](https://www.trendhunter.com/trends/ephemeral-love-letters). Adapting a [Snapchat](https://www.trendhunter.com/trends/imagine-lens)-inspired model, the artist and influencer-focused platform is hoping to offer further engagement to incentive fans to purchase a membership. The new tool enables posters to feature both public and private content. The public content, which can be viewed by anyone, offers a sneak peak of the more exclusive content that's being posted within the members-only feature. According to the brand, the temporary nature of these posts offer the creators more freedom as they're not restricted by the need to post a perfectly curated image or video. Image Credit: Patreon, PSFK ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 14% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### Why This Trend Is Growing - **Disappearing Content:** The implementation of disappearing content tools provides an opportunity for businesses to offer exclusive and time-limited content to engage and incentivize customers. - **Membership-based Platforms:** The rise of platforms like Patreon encourages businesses to consider creating membership-based models to offer exclusive content and incentives to their loyal customers. - **Public Vs. Private Content:** The distinction between public and private content allows businesses to cater to different audience segments by providing a glimpse of exclusive content while incentivizing membership purchase for access to more exclusive posts. ### Industries Being Reshaped - **Content Creation:** The implementation of disappearing content tools in platforms like Patreon presents disruptive innovation opportunities for content creators to monetize their work in a new and engaging way. - **Social Media:** The rise of disappearing content tools in platforms like Patreon suggests a disruptive innovation opportunity for social media platforms to explore similar features and enhance user engagement. - **Membership-based Platforms:** The implementation of the Patreon Lens highlights the potential for disruptive innovation in membership-based platforms, offering new ways for businesses to connect with their audience and generate revenue. ## Related on Trend Hunter - [GenAI Social Media Lenses](https://www.trendhunter.com/trends/imagine-lens.md) - [Content Paywall Features](https://www.trendhunter.com/trends/linktree-1.md) - [Invite-Only Social Medias](https://www.trendhunter.com/trends/lapse.md) - [Creator-Friendly Initiatives](https://www.trendhunter.com/trends/creatorcentric-billboard.md) - [Paid Social Media Subscriptions](https://www.trendhunter.com/trends/snapchat-2.md) - [Social App Subscriptions](https://www.trendhunter.com/trends/snapchat-plus.md) - [Invite-Only Content Creation Platforms](https://www.trendhunter.com/trends/inviteonly-content-creation-platform.md) - [Visualized Social Streaming Features](https://www.trendhunter.com/trends/spotify-and-snapchat.md) - [Influencer Photo Monetization Apps](https://www.trendhunter.com/trends/monetization-apps.md)