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# Pencil Designed Bags
Relive the Days of Etch A Sketch with the Patent Leather Carry Case

By Leslie Chen | Published 2011-09-01 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/patent-leather-carry-case
References: [mashable](http://mashable.com/2011/08/29/laptop-bags/#243556-Patent-Leather-Carry-Case) & [notonthehighstreet](http://www.notonthehighstreet.com/frenchandenglishconfectioners/product/patent-leather-carrycase)

This [Patent Leather Carry Case](https://www.trendhunter.com/trends/carry-bag) will remind you of the days when your favorite thing in the world was Etch A Sketch.

The bag's design looks like it's been personally drawn on with a [pencil](https://www.trendhunter.com/trends/aluminum-sphere). Good thing this isn't the case or else you would be left with a [plain white bag](https://www.trendhunter.com/trends/leather-bags) with one quick rub of an eraser.

This bag has you covered for a classic statement in white.

**Implications** - No longer looking for complicated designs, consumers are attracted to ones with a more simple aesthetic. Products featuring a simple look attract those shoppers who want to maintain a classic appearance. Companies could focus on this style when coming out with new items in order to increase their appeal on the market.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 20% | Activity: 57% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What Makes This Trend Stand Out

- **Simple Aesthetic Designs:** Companies should focus on creating products with a simple aesthetic design to attract consumers who prefer a classic appearance.
- **Classic Statement:** Creating products that make a classic statement, like the Patent Leather Carry Case, can appeal to consumers seeking nostalgic and timeless items.
- **Nostalgic Appeal:** Nostalgic designs, such as the Etch A Sketch-inspired bag, can capture the attention of consumers looking to relive past experiences.

### Sectors Adopting This

- **Fashion Accessories:** Fashion accessory brands can capitalize on the trend of simple aesthetic designs by offering bags and other accessories with clean and minimalist styles.
- **Art Supplies:** Art supply companies can explore the market for nostalgic and vintage-inspired products, like pencil-themed bags, that appeal to creative individuals.
- **Gift and Novelty:** Gift and novelty retailers can stock up on nostalgic items like the Patent Leather Carry Case to cater to customers seeking unique and nostalgic gifts.

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