# Pastel Menswear Shoots The Harrods Magazine February 2014 Photoshoot Features Bright Candy Colors By Tana Makmanee | Published 2014-01-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/pastel-menswear References: [harrodsmagazine](http://www.harrodsmagazine.com/section/fashion/feb14-mw-fashion-pinkgreen/) The [Harrods Magazine](https://www.trendhunter.com/trends/rationale) February 2014 photoshoot features pastel menswear styles that offer fresh summer looks. While the harsh winter weather may be preventing you from envisioning fun in the sun, this light and airy menswear shoot offers men the chance to picture themselves in something a bit more playful and carefree. While some men may be hesitant to wear pops of color in their everyday wardrobe, opting for soft pastel tones is a great way to ease oneself into a more flamboyant color pattern. Featuring clothing brands from top menswear lines such as Paul Smith, Tom Ford, [Harrods of London](https://www.trendhunter.com/trends/borntostandout-golden-milk) and Richard James, the Harrods Magazine February 2014 photoshoot beautifully blends youthful tones with sophisticated apparel. Sure to attract those looking to infuse some excitement into their wardrobe, these [pastel menswear looks](https://www.trendhunter.com/trends/soft-touch-by-bugatchi) will surely have men gearing up for next season. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 64% | Activity: 44% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Key Themes Behind This Trend - **Pastel Menswear:** Bright candy colors for men's attire to bring freshness and playfulness to their wardrobe. - **Soft Tones:** A shift towards more muted and pastel colors in menswear to balance the flamboyant color patterns. - **Youthful Sophistication:** The blending of youthful colors with sophisticated clothing to appeal to a more modern man. ### Where This Applies - **Men's Fashion:** Developing more pastel menswear looks to appeal to men of all ages. - **Luxury Clothing:** Module more luxurious apparel such as Richard James, Paul Smith to have development of flamboyant colors in men's clothing. - **Magazine:** Produce more photography associations that urge men to infuse color into their wardrobe creating a more fun and playful appearance. ## Related on Trend Hunter - [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md) - [Palm Beach-Inspired Menswear](https://www.trendhunter.com/trends/mens-stuff.md) - [Modern Tailored Spring Fashion](https://www.trendhunter.com/trends/graphpaper-ss26.md) - [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md) - [Neutral Tonal Spring Streetwear](https://www.trendhunter.com/trends/carhartt-wip-6.md) - [Sporty Resort Capsules](https://www.trendhunter.com/trends/paper-x-four-seasons.md) - [Evolutionary Menswear Fashion Shows](https://www.trendhunter.com/trends/ss-daley-1.md) - [Elevated Menswear Collections](https://www.trendhunter.com/trends/soft-touch-by-bugatchi.md) - [Travel-Ready Summer Menswear](https://www.trendhunter.com/trends/tangerine-palisade.md)