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# Whimsical Semi-Permanent Hair Dyes
Arctic Fox Unveils the New Pastel Hour Collection with New Hues

By Amy Duong | Published 2024-04-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/pastel-hour
References: [arcticfoxhaircolor](https://arcticfoxhaircolor.com/ca) & [sallybeauty](https://www.sallybeauty.com/brands/arctic-fox/)

![Whimsical Semi-Permanent Hair Dyes](https://cdn.trendhunterstatic.com/thumbs/530/pastel-hour.jpeg)

[Arctic Fox](https://www.trendhunter.com/trends/semipermanent-hair-colors) unveils its Pastel Hour collection that is available to shop online at [Sally Beauty](https://www.trendhunter.com/trends/witches-delight) and Arctic Fox's website. The capsule is comprised of four whimsical tones that transform the hair for the Spring season for a bold and bright look. It is made up of three brand-new colors and one familiar shade.

This includes Cotton Candy Dreams, which is a pastel blue with a soft base and bright tone. This is followed by Pistachio Macaron, which is a light green shade that is most suitable for pre-lightened hair. The captivating Peach Prosecco is a [light peach hue](https://www.trendhunter.com/trends/sweet-peach) with an orange undertone with tints of pink, and finally, Frose is a rich light pink shade that is vibrant and feminine.

Image Credit: Arctic Fox

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 87% | Activity: 69% | Freshness: 22%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Pastel Hair Dye Trend:** Opportunities for playful and trendy hair transformations with whimsical pastel hues.
- **Online Shopping Movement:** Tap into the growing demand for convenient online beauty shopping experiences.
- **Seasonal Hair Color Collections:** Innovative ways to offer limited-edition hair dye collections for seasonal updates.

### Sectors Adopting This

- **Beauty and Cosmetics:** Explore creative ways to introduce unique semi-permanent hair dye products into the beauty market.
- **E-commerce and Retail:** Enhance online platforms to cater to the increasing interest in online hair care shopping.
- **Fashion and Lifestyle:** Collaborate with hair dye brands to create trend-driven, limited-edition color collections for consumers.

## Related on Trend Hunter

- [Semi-Permanent Hair Colors](https://www.trendhunter.com/trends/semipermanent-hair-colors.md)
- [Mystical Hair Dyes](https://www.trendhunter.com/trends/witches-delight.md)
- [DIY Semi-Permanent Hair Colors](https://www.trendhunter.com/trends/semipermanent-hair-color.md)
- [Future-Facing Hair Colors](https://www.trendhunter.com/trends/aveda-vibe-collection.md)
- [Defiant Hair Color Collections](https://www.trendhunter.com/trends/aging-disgracefully-collection.md)
- [Multi-Dimensional Hair Dyes](https://www.trendhunter.com/trends/dphues-color-dream.md)
- [Summer-Centric Haircare Products](https://www.trendhunter.com/trends/pacifica-haircare-collections.md)
- [Season-Inspired Color Systems](https://www.trendhunter.com/trends/color-system.md)
- [Glowing Neon Hair Collaborations](https://www.trendhunter.com/trends/hally-hair-1.md)
