# Winter Pasta Promotions Happy Joe's Has Debuted 'Pasta Palooza' to Keep Consumers Warm and Fed By Colin Smith | Published 2022-01-19 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pasta-palooza References: [happyjoes](https://happyjoes.com/)  [Happy Joe's](https://www.trendhunter.com/trends/happy-joes-pizza-burger) has debuted 'Pasta Palooza,' a new promotion where the restaurant will serve pasta in addition to its famous pizzas. Beginning January 17th and lasting until February 28th, customers will be able to order a single pasta for $6.99 or a 'Party Pasta' for $34.99, which comes with 10 pieces of garlic toast. These plates of pasta can be custom-made or can be based on one of the restaurant's pizzas. Some of the signature pasta flavors that Happy Joe's is offering include oven-baked spaghetti and taco pasta, which are both interesting takes on pasta dishes. On top of this, Happy Joe's is offering a $5 discount on its menu items for consumers who download the Happy Joe's App for a limited time. Image Credit: Happy Joe's ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 11% | Activity: 13% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials) ## Key Themes ### What Makes This Trend Stand Out - **Pasta Promotions:** Restaurants are promoting pasta dishes and meal deals to increase sales during the winter season. - **Mobile App Discounts:** Restaurants are offering limited-time discounts to customers who download their mobile apps. - **Pizza-to-pasta Crossover:** Restaurants are offering pasta dishes that are based on their popular pizzas as a way to diversify their menus. ### Sectors Adopting This - **Restaurant Industry:** Restaurants are introducing pasta dishes and implementing mobile app discounts to attract more customers and increase sales. - **Food Delivery Industry:** Delivery services partnering with restaurants offering winter pasta promotions using their platform could see increased demand and profits. - **Food and Beverage Retail Industry:** Grocery stores and retailers could leverage winter pasta promotions by stocking pasta and pasta sauces that are similar to the ones offered by restaurants. ## Related on Trend Hunter - [Pizza Brand Burger Menus](https://www.trendhunter.com/trends/happy-joes-pizza-burger.md) - [Back-to-School Pasta Promotions](https://www.trendhunter.com/trends/pasta-deal.md) - [Festive Noodle Bowl Deals](https://www.trendhunter.com/trends/noodles-company-holiday.md) - [Japaleño Popper Pizzas](https://www.trendhunter.com/trends/japaleo-popper-pizza.md) - [Pasta-Paired Pizza Promotions](https://www.trendhunter.com/trends/pizza-hut-trio.md) - [Jack-o’-lantern Pizzas](https://www.trendhunter.com/trends/jackolantern-pizza.md) - [Tangy Sloppy Joe Pizzas](https://www.trendhunter.com/trends/sloppy-joe-pizza.md) - [All-You-Can-Eat Pasta Promotions](https://www.trendhunter.com/trends/never-ending-pasta-bowl.md) - [Mexican-Inspired Pizzas](https://www.trendhunter.com/trends/mexican-pizza-lineup.md)