# Passionate Senior Romance Editorials 'Young Love' Blooms in Tush Magazine By Ayman | Published 2009-01-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/passionate-senior-romance-young-love-calle-stoltz References: [arabaquarius.blogspot](http://arabaquarius.blogspot.com/2009/01/senior-people-in-young-love.html) & [tushmagazine](http://www.tushmagazine.com/tush-04/junge-liebe) We’ve seen them on the runway shows, and now senior models are making a dash in [fashion magazines editorials](https://www.trendhunter.com/trends/gapstudios-fw25). And I’m not talking about typical editorials in which you’d expect a sixty-year-old to appear. No, I am talking about full-on passionate editorials showing a couple in the heat of the moment. The interestingly titled ‘Junge Liebe’ (which means ‘Young Love’) editorial in Tush magazine features senior models Jane Axell and Bill Öhrström photographed by Calle Stoltz with styling by Kattis Lindoff and makeup by Linda Mehrens. The striking editorial comes with a tender poem that translates as follows (see the original German text at [Tush](http://www.tushmagazine.com/tush-04/junge-liebe)): *Red roses should rain for me I should encounter all new miracles The world should transform And should keep all its concerns to itself I only want to triumph I want all or none* ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 60% | Activity: 37% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Senior Models in Fashion Industry:** Opportunity for fashion businesses and brands to expand their target market and incorporate more diversity in age representation. - **Passionate Editorial Trends:** Opportunity for magazines and brands to capture a more intimate and emotional side of their audience and content production. - **Creative Writing in Fashion Editorials:** Opportunity for magazines and brands to incorporate poetry and prose into their fashion editorials for a more impactful and unique experience. ### Industries Being Reshaped - **Fashion Industry:** Opportunity to expand target market and redefine age representation in fashion. - **Publishing Industry:** Opportunity to innovate editorial content production and incorporate more emotional and creative elements. - **Creative Writing Industry in Fashion:** Opportunity to provide creative writing talent for the fashion industry in editorial development. ## Related on Trend Hunter - [Vegetable-Themed Condoms](https://www.trendhunter.com/trends/the-rise-of-horticulture.md) - [Age-Celebrating Beauty Campaigns](https://www.trendhunter.com/trends/becauseofmyage.md) - [Senior Safe Sex Campaigns](https://www.trendhunter.com/trends/fcking-old.md) - [Cross-Cultural Runway Shows](https://www.trendhunter.com/trends/chinese-golden-age-models.md) - [Celebratory Midlife Campaigns](https://www.trendhunter.com/trends/stripes-beauty-hotter-than-ever.md) - [Pro-Aging Campaigns](https://www.trendhunter.com/trends/give-us-the-finger.md) - [Ageism-Targeting Language Campaigns](https://www.trendhunter.com/trends/aging-index.md) - [Elder Athlete-Supported Serum Campaigns](https://www.trendhunter.com/trends/longevity-serum.md) - [Gen X Beauty Campaigns](https://www.trendhunter.com/trends/up-next-campaign.md)