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# Blush Benefit Rides
The 'Passion Pink' 2012 Bentley GT is a Breast Cancer Contribution Coupe

By Regan Canie | Published 2011-10-20 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/passion-pink-2012-bentley-gt
References: [luxurylaunches](http://www.luxurylaunches.com/transport/2012_passion_pink_bentley_continental_gt_coupe_supports_breast_cancer_foundation.php) & [symboliclajolla.blogspot](http://symboliclajolla.blogspot.com/2011/09/pink-bentley.html)

There's something about an ultra-luxury automobile dipped in a cotton candy color like the 'Passion Pink' 2012 [Bentley](https://www.trendhunter.com/trends/sagerstrong-foundation-bentley) [GT](https://www.trendhunter.com/trends/mulliner-blackline) that just makes you weak in the girly knees if you're into totally feminine transportation.

The coupe was a concept created by Symbolic Motor Car Company based out of La Jolla, California with sale proceeds going to the [Susan G Komen Foundation](https://www.trendhunter.com/trends/car-wash-game) to help fight breast cancer. The Bentley will make its debut in the foundation's yearly parade and then will be up for glamorous grabs in all its blush-hued glory.

It does seem like the 'Passion Pink' 2012 Bentley GT would be the type purchased for, or by, a wealthy woman looking to rock a rosy-colored roadster, but because this is a charitable chariot, it is also appropriate for even the most masculine -- real men drive pink.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 56% | Activity: 60% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Charitable Cars:** Luxury car companies can create charitable editions of their cars to attract buyers who are interested in supporting a good cause.
- **Feminine Transportation:** Luxury car companies can capitalize on the demand for feminine transportation by creating cars that cater to women's tastes.
- **Charitable Collaborations:** Companies can partner with charities to create special editions of their products, attracting customers who want to support a cause.

### Where This Applies

- **Luxury Car Manufacturing:** Luxury car companies can create special editions of their cars, donating a portion of profits to a charity of their choice.
- **Breast Cancer Awareness:** Charitable organizations like the Susan G Komen Foundation can partner with companies to create products that raise money for breast cancer research.
- **Feminine Product Design:** Companies can focus on designing products that cater to women's tastes and preferences.

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