# Shaken Fruit Puree Drinks Cinnabon is Launching New Strawberry and Passion Fruit Refreshers By Katherine Pendrill | Published 2023-04-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/passion-fruit-refreshers References: [chewboom](https://www.chewboom.com/2023/04/03/cinnabon-introduces-new-strawberry-and-passion-fruit-refreshers/)  [Cinnabon](https://www.trendhunter.com/trends/apple-crumble) may be best known for its [supersized cinnamon buns](https://www.trendhunter.com/trends/cinnabon-5), but now the chain is looking to become a go-to spot for refreshments as well with the launch of its new Strawberry and Passion Fruit Refreshers. Perfect for the warmer days ahead, the new Strawberry and Passion Fruit Refreshers will be a limited-time addition to the Cinnabon menu. The new drinks are hand-shaken and combine sweet fruit puree with hints of vanilla to deliver the perfect balance of fruity flavors. As if that weren't exciting enough news, Cinnabon is also offering a bonus $5 Reward Card for every $25 spent in gift cards between now and June 18, 2023. So customers can grab a gift card now and enjoy plenty of Strawberry and Passion Fruit Refreshers in the months ahead. Image Credit: Cinnabon ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 10% | Activity: 23% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Hand-shaken Fruit Drink Trend:** Other fast-food chains and restaurants should consider adding hand-shaken fruit drinks to their menus as a refreshing, healthier alternative to sugary sodas. - **Limited-time Offer Trend:** Limited-time offers can create buzz and excitement for a brand, leading to increased sales and customer engagement. - **Gift Card Reward Trend:** Offering reward cards with the purchase of gift cards can incentivize customers to spend more money and return to the establishment for future purchases. ### Where This Applies - **Fast Food Industry:** Fast-food chains can capitalize on the trend of healthier options by offering hand-shaken fruit drinks on their menus. - **Restaurant Industry:** Restaurants can increase customer engagement by offering limited-time drinks and promotions to create excitement and interest in their brands. - **Retail Industry:** Retail establishments can offer gift cards with purchase rewards to incentivize customers and encourage them to return for future purchases and initiatives. ## Related on Trend Hunter - [Summer Cafe Menus](https://www.trendhunter.com/trends/paradise-drink.md) - [Summer-Ready Refreshing Smoothies](https://www.trendhunter.com/trends/sk-refresherss.md) - [Summery Boba-Filled Cafe Drinks](https://www.trendhunter.com/trends/summer-berry-refreshers.md) - [Sweet Summery Smoothie Menus](https://www.trendhunter.com/trends/juice-it-up-summer-drinks.md) - [Crushed Peppermint Cinnamon Buns](https://www.trendhunter.com/trends/peppermint-bon.md) - [Tropical Summertime Energy Drinks](https://www.trendhunter.com/trends/celsius-sparkling-strawberry-passionfruit.md) - [Icy Passionfruit Beverages](https://www.trendhunter.com/trends/mango-passionfruit-drinks.md) - [Seasonal Apple-Centric Desserts](https://www.trendhunter.com/trends/apple-crumble.md) - [Frozen Summer Menus](https://www.trendhunter.com/trends/starbucks-4.md)