# Seasonal Passion Fruit Cookies Crumbl Has New Passion Fruit Cookies for Spring 2022 By Katherine Pendrill | Published 2022-04-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/passion-fruit-cookies References: [brandeating](https://www.brandeating.com/2022/04/crumbl-bakes-passion-fruit-cookies-and-more-through-april-30-2022.html)  Spring is here and [Crumbl](https://www.trendhunter.com/trends/fruit-pizza-cookie) is celebrating with new Passion Fruit Cookies and other seasonal creations. Crumbl is known for its limited-time selection of cookies and the menu for the week ending April 30, 2022, includes the new Passion Fruit Cookie. The Passion Fruit Cookie is served chilled and consists of a passion fruit triple threat: a passion fruit-flavored cookie topped with passion fruit frosting and passion fruit popping bubbles. Along with the new Passion Fruit Cookies, the menu for the week of April 30 also includes other tasty options, such as the Confetti Cake Cookie, the Classic Oatmeal Cookie, the Milk Chocolate Chip Cookie, and more. There's even an Original Cookie featuring Peanut Butter [M&M's](https://www.trendhunter.com/trends/peach-sugar-cookie) that's served warm. Image Credit: Crumbl ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 13% | Activity: 47% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Seasonal Fruit Flavors:** The rise of seasonally-specific or limited-time fruit-flavored products presents an opportunity for companies to capitalize on the demand for unique flavors. - **Chilled Desserts:** The popularity of chilled desserts like chilled cookies creates a potential for innovation in packaging and convenience. - **Menu Curation:** The trend towards weekly or rotating menus allows for more product experimentation and innovation. ### Industries Being Reshaped - **Food and Beverage:** Food and beverage companies can take advantage of the seasonal flavor trend by developing their own limited-time flavors or collaborations. - **Packaging:** Companies that create innovative packaging solutions for chilled desserts can distinguish themselves in a growing market. - **Hospitality:** Restaurants and hotels could experiment with rotating dessert menus as a way to attract new customers and keep regulars interested. ## Related on Trend Hunter - [Fruit-Topped Sugar Cookies](https://www.trendhunter.com/trends/fruit-pizza-cookie.md) - [Peachy Sugar Cookies](https://www.trendhunter.com/trends/peach-sugar-cookie.md) - [Strawberry Crumb Cake Cookies](https://www.trendhunter.com/trends/strawberry-crumb-cake-cookie.md) - [Tropical Cocktail-Themed Cookies](https://www.trendhunter.com/trends/pina-colada-cookie.md) - [Fruity Cheesecake-Based Cookies](https://www.trendhunter.com/trends/strawberry-cheesecake-cookie.md) - [Guava Cream Cookies](https://www.trendhunter.com/trends/guava-cake-cookie.md) - [Banana Split-Inspired Cookies](https://www.trendhunter.com/trends/banana-split-cookie.md) - [Citrusy Blackberry Cookies](https://www.trendhunter.com/trends/lemon-blackberry-cookies.md) - [Lemon Cupcake-Flavored Cookies](https://www.trendhunter.com/trends/lemon-cupcake-cookies.md)